Laholm
Accommodation and Travel Stats

July 2020

Laholm: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 39,400
24 %
icon: sweden 38,600
9 %
icon: foreign 820
92 %
Top 3:
Germany
320
92 %
Denmark
200
86 %
Norway
96
97 %
Visitors icon
Visitors
icon: star 14,500
27 %
icon: sweden 14,100
10 %
icon: foreign 390
91 %
Accommodation Sales icon
Accommodation Sales
icon: star 8.3 mill. SEK
26 %
Average prices:
Night
210.60 SEK
5.80 SEK
Room
2,582.10 SEK
75.40 SEK
RevPAR
1,428.80 SEK
332.50 SEK
Capacity icon
Capacity
icon: establishment 18
0 %
icon: room 187
9 %
icon: bed 520
6 %
utilization icon
Utilization
icon: room 55 %
21 %
icon: bed 246 %
19 %
Weather icon
Weather
icon: rainfall 92 mm
12 mm

39,400 registered bed nights

In July 2020, 39,400 registered bed nights were recorded in Laholm (-24.3 %), of which 38,600 nights were spent by domestic visitors and 820 nights by foreigners. Registered domestic bed nights decreased nine percent and registered foreign bed nights decreased 92 percent. In total, registered bed nights decreased 24 percent from last year's July.

Most foreign registered bed nights were recorded for travelers from Germany (320 nights).

3,000 rooms (-25.4 %) were booked by leisure visitors and 220 rooms (-53.6 %) by business visitors.

Between January and July, 72,200 registered bed nights (-13.0 %) were recorded for domestic visitors and 1,600 (-90.7 %) for foreigners in Laholm, in total 73,800 (-26.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.4 percent

Total of 9.3 million registered bed nights (-31.2 %) were recorded in the whole country, of which 8.8 million nights (-6.0 %) were spent by domestic visitors and 557,000 nights (-86.8 %) by foreigners.

The market share of Laholm out of total registered bed nights was 0.4 % (0.0 percentage points), out of domestic bed nights 0.4 % and foreign bed nights 0.1 %.

14,500 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 27 percent compared to earlier year. Of all registered arrivals, 97.3 percent were domestic, and 2.7 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Laholm on average 2.7 nights (+0.04) and foreigners 2.1 nights (-0.2).

Ferry arrivals from different harbors

Accommodation sales 8.3 million SEK

Registered accommodation sales in July were 8.3 million SEK (-3.0 million).

Registered January-July sales were 15.4 million SEK and they decreased 10.8 million euro from the previous year.

Average prices

= change at least 10 %
July 2020
Amount
Change jan-July 2020
Amount
Change
Adr (Registered) 2,600 SEK 3.0 % 2,000 SEK 20.0 %
Revpar (Registered) 1,400 SEK -18.9 % 440 SEK -25.8 %
Bed Night (Registered) 210 SEK -2.7 % 210 SEK -20.2 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

18 accommodation establishments (+0)
187 rooms (-19)
520 beds (-34)

Room utilization 55.3 % (-15)
Unsold rooms 84
Bed utilization 246.0 % (-59)

Registered room utilization for establishments

Global Google searches for "laholm + keyword"

Google searches for "laholm" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in July was 8.07/10 (-0.47).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available at the dashboard

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