Lapland
Accommodation and Travel Stats
August 2021
Lapland: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
289,000
273,000
16,700
156,000
146,000
10,200
10.4 mill. €
210
9,100
27,100
38 %
29 %
12.1 °C
83 mm
Registered bed nights increased 26 percent (July)
In July 2021, 289,000 registered bed nights were recorded in Lapland (+26.2 %), of which 273,000 nights were spent by domestic visitors and 16,700 nights by foreigners. Registered domestic bed nights increased 30 percent and registered foreign bed nights decreased 16 percent. In total, registered bed nights increased 26 percent from last year's July.
Most foreign registered bed nights were recorded for travelers from Germany (3,100 nights).
261,000 nights (+27.6 %) were spend by leisure visitors and 28,900 nights (+14.7 %) by business visitors.
Between January and July, 1.0 million registered bed nights (+55.1 %) were recorded for domestic visitors and 59,800 (-91.8 %) for foreigners in Lapland, in total 1.1 million (-21.7 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
156,000 tourists arrived to registered accommodation (July)
Arrivals to registered accommodation increased 16 percent compared to earlier year. Of all registered arrivals, 93.4 percent were domestic, and 6.6 percent were from foreign countries.
During July, domestic visitors stayed in registered accommodation in Lapland on average 1.9 nights (+0.17) and foreigners 1.6 nights (-0.01).
1,000 air travelers (Kemi)
The airport received a total of 1,000 passengers.
Of local passengers, 0.0 % arrived from abroad, thus the share of domestic passengers was 100.0 %.
In addition, there were 990 passengers departing the airport, therefore the total number of trips via the airport was 2,000.
Arriving passengers (excl. transfers) (Kemi)
Arriving passengers from (Kemi)
Passengers on transfers from (Kemi)
Departing passengers to (Kemi)
2,300 air travelers (Ivalo)
The airport received a total of 2,300 passengers, which means air passenger arrivals increased 35 percent.
Of local passengers, 0.1 % arrived from abroad, thus the share of domestic passengers was 99.9 %.
In addition, there were 2,400 passengers departing the airport (+44.7 %), therefore the total number of trips via the airport was 4,600 (+40.0 %).
Arriving passengers (excl. transfers) (Ivalo)
Arriving passengers from (Ivalo)
Passengers on transfers from (Ivalo)
Departing passengers to (Ivalo)
6,600 air travelers (Rovaniemi)
The airport received a total of 6,600 passengers, which means air passenger arrivals increased 27 percent.
Of local passengers, 1.6 % arrived from abroad, thus the share of domestic passengers was 98.4 %.
In addition, there were 6,800 passengers departing the airport (+18.5 %), therefore the total number of trips via the airport was 13,400 (+22.7 %).
Arriving passengers (excl. transfers) (Rovaniemi)
Arriving passengers from (Rovaniemi)
Passengers on transfers from (Rovaniemi)
Departing passengers to (Rovaniemi)
1,900 air travelers (Kittilä)
The airport received a total of 1,900 passengers, which means air passenger arrivals increased 113 percent.
Of local passengers, 2.5 % arrived from abroad, thus the share of domestic passengers was 97.5 %.
In addition, there were 2,000 passengers departing the airport (+143.3 %), therefore the total number of trips via the airport was 3,900 (+127.7 %).
Arriving passengers (excl. transfers) (Kittilä)
Arriving passengers from (Kittilä)
Passengers on transfers from (Kittilä)
Departing passengers to (Kittilä)
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 10.4 million euro (July)
Registered accommodation sales in July were 10.4 million euro (+2.6 million).
Registered January-July sales were 51.0 million euro and they decreased 41.2 million euro from the previous year.
Average prices
|
July 2021
Amount |
Change |
jan-July 2021
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 93 € | 7.9 % | 108 € | -25.0 % |
| Bed Night (Registered) | 36 € | 5.2 % | 47 € | -29.3 % |
| Revpar (Registered) | 35 € | 18.1 % | 30 € | -50.9 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (July)
Registered Accommodation
210 accommodation establishments (+16)
9,100 rooms (+1,100)
27,100 beds (+2,400)
Room utilization 38.3 % (+3.3)
Unsold rooms 5,600
Bed utilization 29.4 % (+4.1)
Registered room utilization for establishments
Global Google searches for "lapland"
Global Google searches for "lapland + keyword"
Google searches for "lapland" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction by nationalities
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Business Finland, Finavia, Finnish Meteorological Institute, Statistics Finland
Lapin liitto
e-mail: info(at)lapinliitto.fi
PL 8056, 96101 Rovaniemi
Hallituskatu 20 B, 96100 Rovaniemi
Kuva: Lapin materiaalipankki
More information available at the dashboard