Lieksa
Accommodation and Travel Stats

September 2021

Lieksa: Tourism in a nutshell

Bed Nights icon
Bed Nights (August)
icon: star 16,100
4 %
icon: finland 15,300
4 %
icon: foreign 760
14 %
Visitors icon
Visitors (August)
icon: star 7,000
9 %
icon: finland 6,700
10 %
icon: foreign 310
26 %
Accommodation Sales icon
Accommodation Sales (August)
icon: star 1.0 mill. €
32 %
Average prices:
Night
64.10 €
13.50 €
Room
131.00 €
8.80 €
RevPAR
71.80 €
6.20 €
Capacity icon
Capacity (August)
icon: establishment 19
12 %
icon: room 340
7 %
icon: bed 1,000
6 %
utilization icon
Utilization (August)
icon: room 55 %
2 %
icon: bed 39 %
5 %
Weather icon
Weather
icon: temperature 6.8 °C
3.5 °C
icon: rainfall 47 mm
61 mm

Registered bed nights increased four percent (August)

In August 2021, 16,100 registered bed nights were recorded in Lieksa (+4.4 %), of which 15,300 nights were spent by domestic visitors and 760 nights by foreigners. Registered domestic bed nights increased four percent and registered foreign bed nights increased 14 percent. In total, registered bed nights increased four percent from last year's August.

14,300 nights (-1.1 %) were spend by leisure visitors and 1,800 nights (+89.6 %) by business visitors.

Between January and August, 91,000 registered bed nights (+33.9 %) were recorded for domestic visitors and 2,200 (-46.0 %) for foreigners in Lieksa, in total 93,100 (+29.4 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.8 percent (August)

Total of 2.1 million registered bed nights (+23.1 %) were recorded in the whole country, of which 1.8 million nights (+17.9 %) were spent by domestic visitors and 264,000 nights (+77.0 %) by foreigners.

The market share of Lieksa out of total registered bed nights was 0.8 % (-0.1 percentage points), out of domestic bed nights 0.9 % and foreign bed nights 0.3 %.

7,000 tourists arrived to registered accommodation (August)

Arrivals to registered accommodation decreased nine percent compared to earlier year. Of all registered arrivals, 95.6 percent were domestic, and 4.4 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Lieksa on average 2.3 nights (+0.3) and foreigners 2.5 nights (-0.28).

Ferry arrivals from different harbors

Average prices

= change at least 10 %
September 2021
Amount
Change jan-September 2021
Amount
Change
Adr (Non-Registered) 152 € -4.1 % 148 € -22.4 %
Revpar (Non-Registered) 94 € -30.6 % 97 € -33.7 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Airbnb and Vrbo

129 accommodation establishments (-56)
120 apartments (-49)
280 rooms (-102)

Apartment utilization 61.8 % (-24)
Unsold apartments 46

Registered room utilization for establishments

Global Google searches for "lieksa + keyword"

Google searches for "lieksa" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in September was 7.74/10.

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Airdna, Booking.Com, Business Finland, Finnish Meteorological Institute, Statistics Finland, Tak Research

Lieksan Kehitys Oy
Kerantie 7, 81720 Lieksa
+358 40 480 4287 , info@lieksankehitys.fi , lieksankehitys.fi

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