Lieksa
Accommodation and Travel Stats

January 2020

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Lieksa: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 5,000
2 %
icon: finland 3,500
15 %
icon: foreign 1,500
19 %
Top 3:
Russia
1,400
6 %
Denmark
21
Germany
16
300 %
Visitors icon
Visitors
icon: star 2,300
10 %
icon: finland 1,900
11 %
icon: foreign 390
55 %
Top 3:
Russia
350
6 %
Germany
9.0
125 %
Denmark
8.0
Accommodation Sales icon
Accommodation Sales
icon: star 290,000 €
3 %
Average prices:
Night
58.60 €
0.30 €
Room
117.00 €
17.40 €
RevPAR
38.80 €
0.60 €
Capacity icon
Capacity
icon: establishment 13
0 %
icon: room 240
6 %
icon: bed 670
9 %
utilization icon
Utilization
icon: room 0.33
16 %
icon: bed 0.25
3 %
Weather icon
Weather
icon: temperature -2.3 °C
10.4 °C
icon: rainfall 62 mm
0 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased two percent

In January 2020, 5,000 bed nights were recorded in Lieksa (+2.4 %), of which 3,500 nights were spent by domestic visitors and 1,500 nights by foreigners. Domestic bed nights increased 15 percent and foreign bed nights decreased 19 percent. In total, bed nights increased two percent from last year's January.

Most foreign bed nights were recorded for travelers from Russia (1,400 nights).

4,200 nights (+12.8 %) were spend by leisure visitors and 770 nights (-31.9 %) by business visitors.

Registered bed nights

Bed nights by country of arrival

Market share 0.3 percent

Total of 1.7 million bed nights (+8.0 %) were recorded in the whole country, of which 957,000 nights (+10.1 %) were spent by domestic visitors and 714,000 nights (+5.3 %) by foreigners.

The market share of Lieksa out of total bed nights was 0.3 % (-0.0 percentage points), out of domestic bed nights 0.4 % and foreign bed nights 0.2 %.

2,300 tourists arrived to accommodation

Arrivals to registered accommodation decreased 10 percent compared to earlier year. Of all arrivals, 83.2 percent were domestic, and 16.8 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Lieksa on average 1.8 nights (+0.06) and foreigners 3.9 nights (+1.7).

Ferry arrivals from different harbors

Accommodation sales 290,000 euro

Registered accommodation sales in January were 290,000 euro (+8,300).

Average prices

= change at least 10 %
January 2020
Amount
Change
Adr (Registered) 117 € 17.4 %
Bed Night (Registered) 59 € 0.6 %
Revpar (Registered) 39 € -1.5 %

Tax free sales -30.0 %

Tax free sales decreased 30 percent from the previous year.

(Russians -22.6 %, Japanese -100.0 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

13 accommodation establishments (+0)
240 rooms (+14)
670 beds (+53)

Room utilization 33.2 % (-6.4)
Unsold rooms 159
Bed utilization 25.0 % (-0.8)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "lieksa + keyword"

Google searches for "lieksa" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland

More information available at the dashboard

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