Linköping
Accommodation and Travel Stats

March 2020

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Linköping: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 25,900
41 %
icon: sweden 22,700
38 %
icon: foreign 3,200
55 %
Visitors icon
Visitors
icon: star 13,800
51 %
icon: sweden 12,900
47 %
icon: foreign 970
76 %
Accommodation Sales icon
Accommodation Sales
icon: star 16.5 mill. SEK
45 %
Average prices:
Night
636.30 SEK
50.30 SEK
Room
942.10 SEK
11.40 SEK
RevPAR
273.80 SEK
257.20 SEK
Capacity icon
Capacity
icon: establishment 29
16 %
icon: room 2,000
6 %
icon: bed 3,900
8 %
utilization icon
Utilization
icon: room 0.29
48 %
icon: bed 0.22
46 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

25,900 registered bed nights

In March 2020, 25,900 bed nights were recorded in Linköping (-40.9 %), of which 22,700 nights were spent by domestic visitors and 3,200 nights by foreigners. Domestic bed nights decreased 38 percent and foreign bed nights decreased 55 percent. In total, bed nights decreased 41 percent from last year's March.

4,400 rooms (-50.0 %) were booked by leisure visitors and 13,100 rooms (-42.5 %) by business visitors.

Between January and March, 92,500 bed nights (-3.7 %) were recorded for domestic visitors and 15,300 (-28.6 %) for foreigners in Linköping, in total 108,000 (-8.3 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.9 percent

Total of 2.8 million bed nights (-37.8 %) were recorded in the whole country, of which 2.4 million nights (-33.7 %) were spent by domestic visitors and 405,000 nights (-54.3 %) by foreigners.

The market share of Linköping out of total bed nights was 0.9 % (-0.0 percentage points), out of domestic bed nights 0.9 % and foreign bed nights 0.8 %.

13,800 tourists arrived to accommodation

Arrivals to registered accommodation decreased 51 percent compared to earlier year. Of all arrivals, 93.0 percent were domestic, and 7.0 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Linköping on average 1.8 nights (+0.25) and foreigners 3.4 nights (+1.6).

Ferry arrivals from different harbors

Accommodation sales 16.5 million SEK

Registered accommodation sales in March were 16.5 million SEK (-13.6 million).

Registered January-March sales were 71.4 million SEK and they decreased 9.8 million euro from the previous year.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Registered) 940 SEK -1.2 % 980 SEK 1.7 %
Bed Night (Registered) 640 SEK -7.3 % 660 SEK -4.1 %
Revpar (Registered) 270 SEK -48.4 % 420 SEK -16.0 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

29 accommodation establishments (+4)
2,000 rooms (+108)
3,900 beds (+310)

Room utilization 29.1 % (-27)
Unsold rooms 1,400
Bed utilization 22.3 % (-19)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "linköping + keyword"

Google searches for "linköping" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in March was 8.39/10 (-0.38).

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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