Lohja
Accommodation and Travel Stats

February 2021

Lohja: Tourism in a nutshell

Bed Nights icon
Bed Nights (January)
icon: star 5,800
46 %
icon: finland 5,600
35 %
icon: foreign 187
91 %
Top 3:
Estonia
138
24 %
Lithuania
21
53 %
Kazakhstan
14
56 %
Visitors icon
Visitors (January)
icon: star 3,600
35 %
icon: finland 3,500
30 %
icon: foreign 151
74 %
Top 3:
Estonia
122
144 %
Lithuania
17
56 %
Poland
8.0
300 %
Accommodation Sales icon
Accommodation Sales (January)
icon: star 251,000 €
40 %
Average prices:
Night
43.50 €
4.00 €
Room
79.90 €
0.40 €
RevPAR
22.50 €
8.90 €
Capacity icon
Capacity (January)
icon: establishment 10
9 %
icon: room 350
18 %
icon: bed 970
17 %
utilization icon
Utilization (January)
icon: room 0.28
29 %
icon: bed 0.19
36 %
Weather icon
Weather
icon: temperature -7.6 °C
8.5 °C
icon: rainfall 14 mm
110 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

5,800 registered bed nights (January)

In January 2021, 5,800 bed nights were recorded in Lohja (-45.5 %), of which 5,600 nights were spent by domestic visitors and 187 nights by foreigners. Domestic bed nights decreased 35 percent and foreign bed nights decreased 91 percent. In total, bed nights decreased 46 percent from last year's January.

Most foreign bed nights were recorded for travelers from Estonia (138 nights).

4,900 nights (-36.8 %) were spend by leisure visitors and 910 nights (-68.8 %) by business visitors.

Registered bed nights

Bed nights by country of arrival

Market share 0.8 percent (January)

Total of 681,000 bed nights (-59.2 %) were recorded in the whole country, of which 629,000 nights (-34.3 %) were spent by domestic visitors and 52,000 nights (-92.7 %) by foreigners.

The market share of Lohja out of total bed nights was 0.8 % (+0.2 percentage points), out of domestic bed nights 0.9 % and foreign bed nights 0.4 %.

Bed nights comparison between regions

3,600 tourists arrived to accommodation (January)

Arrivals to registered accommodation decreased 35 percent compared to earlier year. Of all arrivals, 95.8 percent were domestic, and 4.2 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Lohja on average 1.6 nights (-0.11) and foreigners 1.2 nights (-2.3).

Ferry arrivals from different harbors

Accommodation sales 251,000 euro (January)

Registered accommodation sales in January were 251,000 euro (-167,000).

Average prices

= change at least 10 %
January 2021
Amount
Change
Adr (Registered) 80 € 0.5 %
Bed Night (Registered) 44 € 10.2 %
Revpar (Registered) 23 € -28.3 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (January)

Registered Accommodation

10 accommodation establishments (-1)
350 rooms (-78)
970 beds (-200)

Room utilization 28.2 % (-11)
Unsold rooms 250
Bed utilization 18.7 % (-10)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "lohja + keyword"

Google searches for "lohja" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in September was 8.39/10 (+0.35).

Hotel customer satisfaction by nationalities

Hotel customer satisfaction comparison between regions

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Sources: Booking.Com, Business Finland, Finnish Meteorological Institute, Statistics Finland

Visit Lohja
Lohjan Matkailupalvelukeskus
Laurinkatu 50, 08100 Lohja
tourist(a)lohja.fi
044 369 1309

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