Accommodation and Travel Stats
Maarianhamina: Tourism in a nutshell
10,000 registered bed nights
In April 2019, 10,000 bed nights were recorded in Maarianhamina (-9.9 %), of which 5,400 nights were spent by domestic visitors and 4,500 nights by foreigners. Domestic bed nights decreased 16 percent and foreign bed nights decreased two percent. In total, bed nights decreased 10 percent from last year's April.
8,100 nights (-7.8 %) were spend by leisure visitors and 1,900 nights (-18.2 %) by business visitors.
Between January and April, 15,800 bed nights (-1.9 %) were recorded for domestic visitors and 11,800 (+4.0 %) for foreigners in Maarianhamina, in total 27,600 (+0.5 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
6,100 tourists arrived to accommodation
Arrivals to registered accommodation decreased 10 percent compared to earlier year. Of all arrivals, 54.6 percent were domestic, and 45.4 percent were from foreign countries.
During April, domestic visitors stayed in registered accommodation in Maarianhamina on average 1.6 nights (-0.06) and foreigners 1.6 nights (+0.06).
2,100 international congress guests in 2019
The number of international congress quests decreased 13 percent from the previous year.
There was a total of 11 congresses organized (-9.0) in 2019.
2,200 air travelers
The airport received a total of 2,200 passengers, which means air passenger arrivals decreased 23 percent.
Of local passengers, 22.4 % arrived from abroad, thus the share of domestic passengers was 77.6 %.
In addition, there were 2,100 passengers departing the airport (-23.4 %), therefore the total number of trips via the airport was 4,300 (-23.1 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
94,300 passengers by ferries
There were 94,300 arriving passengers by ferries. In total, the arrivals to port decreased one percent. The number of departing passengers was 93,400 (-2.9 %).
Ferry arrivals from different harbors
International = International cruise ships
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
11 accommodation establishments (-1)
590 rooms (-6)
1,000 beds (-200)
Room utilization 32.3 % (-5.3)
Unsold rooms 400
Bed utilization 32.5 % (+2.4)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "maarianhamina"
Global Google searches for "maarianhamina + keyword"
Google searches for "maarianhamina" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction by nationalities
Sources: Business Finland, Finavia, Finnish Meteorological Institute, Finnish Transport Infrastructure Agency, Statistics Finland