Maarianhamina
Accommodation and Travel Stats

March 2021

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Maarianhamina: Tourism in a nutshell

Registered Accommodation
icon: star 840
65 %
icon: finland 790
37 %
icon: foreign 46
96 %
Registered Accommodation
icon: star 400
70 %
icon: finland 370
51 %
icon: foreign 30
95 %
Registered Accommodation
icon: establishment 6.0
40 %
icon: room 380
34 %
icon: bed 770
88 %
Registered Accommodation
icon: room 7 %
60 %
icon: bed 4 %
42 %
Registered Accommodation
icon: star 2.1
16 %
icon: finland 2.1
29 %
icon: foreign 1.5
22 %

Paid bed nights

840 registered bed nights

In March 2021, 840 registered bed nights were recorded in Maarianhamina (-65.4 %), of which 790 nights were spent by domestic visitors and 46 nights by foreigners. Registered domestic bed nights decreased 37 percent and registered foreign bed nights decreased 96 percent. In total, registered bed nights decreased 65 percent from last year's March.

440 nights (-69.2 %) were spend by leisure visitors and 390 nights (-60.0 %) by business visitors.

Between January and March, 3,500 registered bed nights (-51.5 %) were recorded for domestic visitors and 1,000 (-84.5 %) for foreigners in Maarianhamina, in total 4,500 (-67.2 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.1 percent

Total of 863,000 registered bed nights (-13.4 %) were recorded in the whole country, of which 816,000 nights (+11.7 %) were spent by domestic visitors and 47,100 nights (-82.2 %) by foreigners.

The market share of Maarianhamina out of total registered bed nights was 0.1 % (-0.1 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.1 %.

Length of stay increased 16 percent in registered accommodation

Length of stay in registered accommodation increased 16 percent compared to earlier year. In Maarianhamina, length of stay in March was on average 2.1 nights and in Finland 2.7 nights (+16.1 %).

During March, domestic visitors stayed in registered accommodation in Maarianhamina on average 2.1 nights (+14.0 %) and foreigners 1.5 nights (+143.0 %).

400 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 70 percent compared to earlier year. Of all registered arrivals, 92.5 percent were domestic, and 7.5 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Maarianhamina on average 2.1 nights (+0.48) and foreigners 1.5 nights (-0.44).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

460 air travelers

The airport received a total of 460 passengers, which means air passenger arrivals decreased 69 percent.

Of local passengers, 15.2 % arrived from abroad, thus the share of domestic passengers was 84.8 %.

In addition, there were 430 passengers departing the airport (-59.0 %), therefore the total number of trips via the airport was 890 (-64.6 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

5,000 passengers by ferries

There were 5,000 arriving passengers by ferries. In total, the arrivals to port decreased 82 percent. The number of departing passengers was 4,600 (-82.6 %).

Arrivals

Ferry arrivals from different harbors

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (-4)
380 rooms (-195)
770 beds (+360)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Finavia, Finnish Transport Infrastructure Agency, Statistics Finland

More information available at the dashboard

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