Malmö
Accommodation and Travel Stats

September 2021

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Malmö: Tourism in a nutshell

icon: star 126,000
47 %
icon: sweden 92,600
39 %
icon: foreign 33,500
78 %
icon: star 71,400
47 %
icon: sweden 53,800
42 %
icon: foreign 17,600
67 %
icon: star 74.4 mill. SEK
55 %
Average prices:
Night
590.40 SEK
30.20 SEK
Room
935.30 SEK
54.50 SEK
RevPAR
480.30 SEK
144.90 SEK
icon: establishment 39
3 %
icon: room 5,300
8 %
icon: bed 11,100
7 %
icon: room 51 %
35 %
icon: bed 41 %
37 %
icon: temperature 15.0 °C
0.0 °C
icon: rainfall 64 mm
24 mm

Registered bed nights increased 47 percent

In September 2021, 126,000 registered bed nights were recorded in Malmö (+47.2 %), of which 92,600 nights were spent by domestic visitors and 33,500 nights by foreigners. Registered domestic bed nights increased 39 percent and registered foreign bed nights increased 78 percent. In total, registered bed nights increased 47 percent from last year's September.

36,800 rooms (+38.8 %) were booked by leisure visitors and 42,800 rooms (+53.0 %) by business visitors.

Between January and September, 712,000 registered bed nights (+1.5 %) were recorded for domestic visitors and 201,000 (+15.4 %) for foreigners in Malmö, in total 913,000 (+4.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 3.1 percent

Total of 4.1 million registered bed nights (+30.6 %) were recorded in the whole country, of which 3.4 million nights (+24.9 %) were spent by domestic visitors and 723,000 nights (+65.9 %) by foreigners.

The market share of Malmö out of total registered bed nights was 3.1 % (+0.3 percentage points), out of domestic bed nights 2.8 % and foreign bed nights 4.6 %.

71,400 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 47 percent compared to earlier year. Of all registered arrivals, 75.3 percent were domestic, and 24.7 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Malmö on average 1.7 nights (-0.04) and foreigners 1.9 nights (+0.12).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

78,000 air travelers

The airport received a total of 78,000 passengers, which means air passenger arrivals increased 84 percent.

Of local passengers, 52.3 % arrived from abroad, thus the share of domestic passengers was 47.7 %.

In addition, there were 59,200 passengers departing the airport (+83.5 %), therefore the total number of trips via the airport was 56,100 (+78.8 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

Accommodation sales 74.4 million SEK

Registered accommodation sales in September were 74.4 million SEK (+26.5 million).

Registered January-September sales were 452.5 million SEK and they decreased 12.3 million euro from the previous year.

Average prices

= change at least 10 %
September 2021
Amount
Change jan-September 2021
Amount
Change
Adr (Registered) 940 SEK 6.2 % 900 SEK -0.5 %
Bed Night (Registered) 590 SEK 5.4 % 500 SEK -6.6 %
Revpar (Registered) 480 SEK 43.2 % 330 SEK -3.4 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

39 accommodation establishments (+1)
5,300 rooms (+370)
11,100 beds (+690)

Room utilization 51.4 % (+13)
Unsold rooms 2,600
Bed utilization 40.8 % (+11)

Registered room utilization for establishments

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in September was 7.96/10 (+0.21).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden, Swedavia, Swedish Meteorological And Hydrological Institute

More information available at the dashboard

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