Malmö
Accommodation and Travel Stats

September 2019

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Malmö: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 174,000
5 %
icon: sweden 120,000
6 %
icon: foreign 54,600
3 %
Visitors icon
Visitors
icon: star 104,000
7 %
icon: sweden 74,600
9 %
icon: foreign 29,000
3 %
Accommodation Sales icon
Accommodation Sales
icon: star 127.7 mill.
12 %
Average prices:
Night
731.90 SEK
47.90 SEK
Room
1,075.30 SEK
34.00 SEK
RevPAR
819.50 SEK
33.00 SEK
Capacity icon
Capacity
icon: establishment 39
0 %
icon: room 5,200
9 %
icon: bed 10,900
13 %
Weather icon
Weather
icon: temperature 14.4 °C
1.1 °C
icon: rainfall 44 mm
11 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased five percent

In September 2019, 174,000 bed nights were recorded in Malmö (+5.1 %), of which 120,000 nights were spent by domestic visitors and 54,600 nights by foreigners. Domestic bed nights increased six percent and foreign bed nights increased three percent. In total, bed nights increased five percent from last year's September.

51,200 rooms (+30.8 %) were booked by leisure visitors and 67,500 rooms (-3.3 %) by business visitors.

Between January and September, 1.1 million bed nights (+9.2 %) were recorded for domestic visitors and 540,000 (+10.0 %) for foreigners in Malmö, in total 1.7 million (+9.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 3.9 percent

Total of 4.5 million bed nights (+2.0 %) were recorded in the whole country, of which 3.4 million nights (+3.2 %) were spent by domestic visitors and 1.2 million nights (-1.1 %) by foreigners.

The market share of Malmö out of total bed nights was 3.9 % (+0.1 percentage points), out of domestic bed nights 3.6 % and foreign bed nights 4.7 %.

104,000 tourists arrived to accommodation

Arrivals to registered accommodation increased seven percent compared to earlier year. Of all arrivals, 72.0 percent were domestic, and 28.0 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Malmö on average 1.6 nights (-0.04) and foreigners 1.9 nights (-0.01).

95,800 air travelers

The airport received a total of 95,800 passengers, which means air passenger arrivals decreased five percent.

Of local passengers, 49.1 % arrived from abroad, thus the share of domestic passengers was 50.9 %.

In addition, there were 93,300 passengers departing the airport (-5.0 %), therefore the total number of trips via the airport was 189,000 (-5.2 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

Accommodation sales 127.7 million SEK

Registered accommodation sales in September were 127.7 million SEK (+14.2 million).

Registered January-September sales were 949.6 million SEK and they increased 84.0 million euro from the previous year.

Average prices

= change at least 10 %
September 2019
Amount
Change jan-September 2019
Amount
Change
Adr (Registered) 1,100 SEK 3.3 % 960 SEK 1.3 %
Revpar (Registered) 820 SEK 4.2 % 680 SEK 1.8 %
Bed Night (Registered) 730 SEK 7.0 % 570 SEK 0.2 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

39 accommodation establishments (+0)
5,200 rooms (+410)
10,900 beds (+1,300)

Room utilization 76.2 % (+0.68)
Unsold rooms 1,200
Bed utilization 53.7 % (-4.1)

Registered room utilization for establishments

Website's user sessions by language

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in September was 8.48/10.

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Statistics Sweden, Swedavia, Swedish Meteorological And Hydrological Institute

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