Accommodation and Travel Stats
Mariestad: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
Registered bed nights increased 63 percent
In September 2020, 10,600 registered bed nights were recorded in Mariestad (+63.1 %), of which 9,600 nights were spent by domestic visitors and 970 nights by foreigners. Registered domestic bed nights increased 74 percent and registered foreign bed nights increased two percent. In total, registered bed nights increased 63 percent from last year's September.
Most foreign registered bed nights were recorded for travelers from Germany (420 nights).
1,600 rooms (-2.7 %) were booked by leisure visitors and 1,100 rooms (-27.9 %) by business visitors.
Between January and September, 99,900 registered bed nights (+3.5 %) were recorded for domestic visitors and 5,000 (-76.3 %) for foreigners in Mariestad, in total 105,000 (-10.8 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
6,000 tourists arrived to registered accommodation
Arrivals to registered accommodation increased 45 percent compared to earlier year. Of all registered arrivals, 92.9 percent were domestic, and 7.1 percent were from foreign countries.
During September, domestic visitors stayed in registered accommodation in Mariestad on average 1.7 nights (+0.18) and foreigners 2.3 nights (+0.57).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 3.2 million SEK
Registered accommodation sales in September were 3.2 million SEK (-221,000).
Registered January-September sales were 29.8 million SEK and they decreased 5.8 million euro from the previous year.
|Adr (Registered)||1,200 SEK||10.0 %||1,300 SEK||3.3 %|
|Revpar (Registered)||360 SEK||-36.9 %||360 SEK||-41.0 %|
|Bed Night (Registered)||300 SEK||-42.7 %||280 SEK||-6.2 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
20 accommodation establishments (+5)
310 rooms (+96)
740 beds (+250)
Room utilization 29.9 % (-22)
Unsold rooms 220
Bed utilization 49.9 % (+2.7)
Registered room utilization for establishments
Global Google searches for "mariestad"
Global Google searches for "mariestad + keyword"
Google searches for "mariestad" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in September was 7.79/10 (-0.48).
Accommodation customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute