Mark
Accommodation and Travel Stats

June 2020

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Mark: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 1,200
69 %
icon: sweden 1,100
65 %
icon: foreign 44
92 %
Top 3:
Norway
12
92 %
United Kingdom
8.0
92 %
United States
5.0
17 %
Visitors icon
Visitors
icon: star 590
65 %
icon: sweden 560
60 %
icon: foreign 22
90 %
Accommodation Sales icon
Accommodation Sales
icon: star 615,000 SEK
58 %
Average prices:
Night
526.80 SEK
138.30 SEK
Room
1,008.70 SEK
298.70 SEK
RevPAR
205.10 SEK
302.70 SEK
Capacity icon
Capacity
icon: establishment 6.0
14 %
icon: room 100
5 %
icon: bed 186
6 %
utilization icon
Utilization
icon: room 20 %
48 %
icon: bed 21 %
71 %

1,200 registered bed nights

In June 2020, 1,200 registered bed nights were recorded in Mark (-68.7 %), of which 1,100 nights were spent by domestic visitors and 44 nights by foreigners. Registered domestic bed nights decreased 65 percent and registered foreign bed nights decreased 92 percent. In total, registered bed nights decreased 69 percent from last year's June.

Most foreign registered bed nights were recorded for travelers from Norway (12 nights).

450 rooms (-44.5 %) were booked by leisure visitors and 163 rooms (-46.4 %) by business visitors.

Between January and June, 4,400 registered bed nights were recorded for domestic visitors and 330 for foreigners in Mark, in total 4,700 registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.0 percent

Total of 3.7 million registered bed nights (-48.4 %) were recorded in the whole country, of which 3.4 million nights (-32.3 %) were spent by domestic visitors and 257,000 nights (-87.6 %) by foreigners.

The market share of Mark out of total registered bed nights was 0.0 % (-0.0 percentage points), out of domestic bed nights 0.0 % and foreign bed nights 0.0 %.

590 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 65 percent compared to earlier year. Of all registered arrivals, 96.3 percent were domestic, and 3.7 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Mark on average 2.0 nights (-0.25) and foreigners 2.0 nights (-0.33).

Ferry arrivals from different harbors

Accommodation sales 615,000 SEK

Registered accommodation sales in June were 615,000 SEK (-836,000).

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 1,000 SEK -22.8 % 930 SEK
Bed Night (Registered) 530 SEK 35.6 % 630 SEK
Revpar (Registered) 210 SEK -59.6 % 163 SEK

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (-1)
100 rooms (-5)
186 beds (-11)

Room utilization 20.3 % (-19)
Unsold rooms 80
Bed utilization 20.9 % (-52)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "mark + keyword"

Google searches for "mark" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden

More information available at the dashboard

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