Mark
Accommodation and Travel Stats

March 2020

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Mark: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 730
icon: sweden 650
icon: foreign 85
Visitors icon
Visitors
icon: star 370
icon: sweden 340
icon: foreign 34
Accommodation Sales icon
Accommodation Sales
icon: star 577,000 SEK
Average prices:
Night
786.70 SEK
Room
945.30 SEK
RevPAR
177.20 SEK
Capacity icon
Capacity
icon: establishment 6.0
50 %
icon: room 105
icon: bed 197
utilization icon
Utilization
icon: room 0.19
icon: bed 0.12

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

730 registered bed nights

In March 2020, 730 bed nights were recorded in Mark, of which 650 nights were spent by domestic visitors and 85 nights by foreigners.

340 rooms were booked by leisure visitors and 270 rooms by business visitors.

Between January and March, 1,900 bed nights were recorded for domestic visitors and 250 for foreigners in Mark, in total 2,200 nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.0 percent

Total of 2.8 million bed nights (-37.8 %) were recorded in the whole country, of which 2.4 million nights (-33.7 %) were spent by domestic visitors and 405,000 nights (-54.3 %) by foreigners.

The market share of Mark out of total bed nights was 0.0 %, out of domestic bed nights 0.0 % and foreign bed nights 0.0 %.

370 tourists arrived to accommodation

Of all arrivals, 90.9 percent were domestic, and 9.1 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Mark on average 1.9 nights and foreigners 2.5 nights.

Ferry arrivals from different harbors

Accommodation sales 577,000 SEK

Registered accommodation sales in March were 577,000 SEK.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Registered) 950 SEK 930 SEK
Bed Night (Registered) 790 SEK 780 SEK
Revpar (Registered) 177 SEK 181 SEK

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (+2)
105 rooms
197 beds

Room utilization 18.7 %
Unsold rooms 85
Bed utilization 12.0 %

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "mark + keyword"

Google searches for "mark" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Statistics Sweden

More information available at the dashboard

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