Meri-Lappi
Accommodation and Travel Stats

July 2020

Meri-Lappi: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 14,500
42 %
icon: finland 11,400
38 %
icon: foreign 3,100
54 %
Visitors icon
Visitors
icon: star 10,100
46 %
icon: finland 8,700
37 %
icon: foreign 1,400
72 %
Accommodation Sales icon
Accommodation Sales
icon: star 851,000 €
11 %
Average prices:
Night
58.60 €
20.40 €
Room
86.70 €
0.50 €
RevPAR
28.30 €
15.30 €
Capacity icon
Capacity
icon: establishment 19
0 %
icon: room 720
1 %
icon: bed 1,500
1 %
utilization icon
Utilization
icon: room 33 %
35 %
Weather icon
Weather
icon: temperature 14.6 °C
1.0 °C

14,500 registered bed nights

In July 2020, 14,500 registered bed nights were recorded in Meri-Lappi (-42.3 %), of which 11,400 nights were spent by domestic visitors and 3,100 nights by foreigners. Registered domestic bed nights decreased 38 percent and registered foreign bed nights decreased 54 percent. In total, registered bed nights decreased 42 percent from last year's July.

9,600 nights (-43.1 %) were spend by leisure visitors and 4,900 nights (-40.7 %) by business visitors.

Between January and July, 40,800 registered bed nights (-36.1 %) were recorded for domestic visitors and 21,100 (-42.2 %) for foreigners in Meri-Lappi, in total 61,800 (-38.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.6 percent

Total of 2.6 million registered bed nights (-21.2 %) were recorded in the whole country, of which 2.4 million nights (-1.6 %) were spent by domestic visitors and 142,000 nights (-82.1 %) by foreigners.

The market share of Meri-Lappi out of total registered bed nights was 0.6 % (-0.2 percentage points), out of domestic bed nights 0.5 % and foreign bed nights 2.2 %.

10,100 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 46 percent compared to earlier year. Of all registered arrivals, 86.3 percent were domestic, and 13.7 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Meri-Lappi on average 1.3 nights (-0.02) and foreigners 2.2 nights (+0.87).

Ferry arrivals from different harbors

Accommodation sales 851,000 euro

Registered accommodation sales in July were 851,000 euro (-110,000).

Registered January-July sales were 4.1 million euro and they decreased 1.5 million euro from the previous year.

Average prices

= change at least 10 %
July 2020
Amount
Change jan-July 2020
Amount
Change
Adr (Registered) 87 € -0.6 % 101 € 5.3 %
Bed Night (Registered) 59 € 53.5 % 66 € 18.0 %
Revpar (Registered) 28 € -35.0 % 32 € -14.8 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

19 accommodation establishments (+0)
720 rooms (+10)
1,500 beds (+13)

Room utilization 32.7 % (-17)
Unsold rooms 480

Registered room utilization for establishments

Global Google searches for "meri-lappi + keyword"

Google searches for "meri-lappi" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Finnish Meteorological Institute, Statistics Finland

More information available at the dashboard

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