Mikkeli Region
Accommodation and Travel Stats

October 2022

Mikkeli Region: Tourism in a nutshell

icon: star 14,800
19 %
icon: finland 13,800
19 %
icon: foreign 960
11 %
Top 3:
Germany
174
145 %
Russia
160
900 %
Estonia
118
11 %
icon: star 8,800
19 %
icon: finland 8,500
20 %
icon: foreign 310
16 %
Top 3:
Russia
55
588 %
Estonia
47
42 %
Germany
45
88 %
icon: star 813,000 €
11 %
Average prices:
Night
55.00 €
5.10 €
Room
98.80 €
0.10 €
RevPAR
34.60 €
4.40 €
icon: establishment 31
9 %
icon: room 780
5 %
icon: bed 2,200
5 %
icon: room 35 %
11 %
icon: bed 23 %
17 %
icon: temperature 6.1 °C
0.6 °C
icon: rainfall 1 mm
64 mm

14,800 registered bed nights

In October 2022, 14,800 registered bed nights were recorded in Mikkeli Region (-18.9 %), of which 13,800 nights were spent by domestic visitors and 960 nights by foreigners. Registered domestic bed nights decreased 19 percent and registered foreign bed nights decreased 11 percent. In total, registered bed nights decreased 19 percent from last year's October.

Most foreign registered bed nights were recorded for travelers from Germany (174 nights).

7,700 nights (-35.9 %) were spend by leisure visitors and 7,100 nights (+13.8 %) by business visitors.

Between January and October, 188,000 registered bed nights (-4.8 %) were recorded for domestic visitors and 23,500 (+44.7 %) for foreigners in Mikkeli Region, in total 212,000 (-1.1 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.9 percent

Total of 1.7 million registered bed nights (+0.7 %) were recorded in the whole country, of which 1.4 million nights (-6.4 %) were spent by domestic visitors and 305,000 nights (+52.6 %) by foreigners.

The market share of Mikkeli Region out of total registered bed nights was 0.9 % (-0.2 percentage points), out of domestic bed nights 1.0 % and foreign bed nights 0.3 %.

Comparison of registered bed nights between regions

8,800 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 19 percent compared to earlier year. Of all registered arrivals, 96.5 percent were domestic, and 3.5 percent were from foreign countries.

During October, domestic visitors stayed in registered accommodation in Mikkeli Region on average 1.6 nights (+0.01) and foreigners 3.1 nights (-0.98).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

30,600 Russian travelers via eastern border

A total of 30,600 Russians arrived in Finland over the eastern border crossings.

  • Vaalimaa: 16,400 (+39.5 %)
  • Nuijamaa: 5,600 (-54.8 %)
  • Imatra: 2,500 (-16.0 %)
  • Niirala: 4,200 (-48.5 %)
  • Vartius: 1,500 (-44.6 %)
  • Kuusamo: 20 (-61.5 %)
  • Salla: 220 (+4.8 %)
  • Raja-Jooseppi: 91 (+15.2 %)

Russian visa applications increased 330 percent (June)

There was a total of 12,000 visa applications to Finland made by the Russians. 81.5 percent were done at St. Petersburg's consulate.

Accommodation sales 1.4 million euro

Total accommodation sales in October were 1.4 million euro (-102,000). The share of Airbnb and Vrbo was 40.4 percent. Therefore, registered accommodation sales were 813,000 euro (-96,500) and non-registered sales 552,000 euro (-5,400).

Total January-October sales were 16.0 million euro and they decreased 794,000 euro from the previous year.

Average prices

= change at least 10 %
October 2022
Amount
Change jan-October 2022
Amount
Change
Adr (Non-Registered) 159 € 7.9 % 155 € 0.0 %
Adr (Registered) 99 € 0.1 % 106 € 2.6 %
Revpar (Non-Registered) 93 € 12.5 % 96 € -2.4 %
Bed Night (Registered) 55 € 10.2 % 50 € 9.3 %
Revpar (Registered) 35 € -11.3 % 42 € 7.7 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

31 accommodation establishments (-3)
780 rooms (-40)
2,200 beds (-109)

Room utilization 35.0 % (-4.5)
Unsold rooms 500
Bed utilization 22.6 % (-4.7)

Airbnb and Vrbo

270 accommodation establishments (-31)
250 apartments (-37)
570 rooms (-58)

Apartment utilization 58.8 % (+2.6)
Unsold apartments 102

Registered room utilization for establishments

Website's user sessions by language

Accommodation customer satisfaction by nationalities

Accommodation customer satisfaction comparison between regions

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Visitor count by attraction

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Sources: Airdna, Finnish Border Guard, Finnish Meteorological Institute, Meteostat, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Research

Mikkelin kehitysyhtiö Miksei Oy
Matkailupalvelut
Maaherrankatu 22
50100 Mikkeli
Puh. 044 794 5669
mikkeli-region logo

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