Mikkeli Region
Accommodation and Travel Stats

May 2021

Mikkeli Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 13,800
76 %
icon: finland 13,400
79 %
icon: foreign 430
20 %
Visitors icon
Visitors
icon: star 7,300
144 %
icon: finland 7,300
145 %
icon: foreign 64
56 %
Accommodation Sales icon
Accommodation Sales
icon: star 704,000 €
87 %
Average prices:
Night
51.00 €
3.00 €
Room
96.90 €
5.30 €
RevPAR
30.70 €
11.40 €
Capacity icon
Capacity
icon: establishment 32
9 %
icon: room 770
4 %
icon: bed 2,200
1 %
utilization icon
Utilization
icon: room 32 %
68 %
icon: bed 20 %
68 %
Weather icon
Weather
icon: temperature 9.7 °C
1.1 °C
icon: rainfall 73 mm
32 mm

Registered bed nights increased 76 percent

In May 2021, 13,800 registered bed nights were recorded in Mikkeli Region (+76.3 %), of which 13,400 nights were spent by domestic visitors and 430 nights by foreigners. Registered domestic bed nights increased 79 percent and registered foreign bed nights increased 20 percent. In total, registered bed nights increased 76 percent from last year's May.

8,200 nights (+91.7 %) were spend by leisure visitors and 5,600 nights (+57.5 %) by business visitors.

Between January and May, 46,100 registered bed nights (+16.5 %) were recorded for domestic visitors and 1,300 (-84.4 %) for foreigners in Mikkeli Region, in total 47,400 (-1.5 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.6 percent

Total of 849,000 registered bed nights (+183.3 %) were recorded in the whole country, of which 777,000 nights (+177.4 %) were spent by domestic visitors and 71,700 nights (+266.7 %) by foreigners.

The market share of Mikkeli Region out of total registered bed nights was 1.6 % (-1.0 percentage points), out of domestic bed nights 1.7 % and foreign bed nights 0.6 %.

Comparison of registered bed nights between regions

7,300 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 144 percent compared to earlier year. Of all registered arrivals, 99.1 percent were domestic, and 0.9 percent were from foreign countries.

During May, domestic visitors stayed in registered accommodation in Mikkeli Region on average 1.8 nights (-0.68) and foreigners 6.7 nights (-2.0).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Trips by Russian travelers over the eastern border increased 24 percent

A total of 24,100 Russians arrived in Finland over the eastern border crossings.

The share of southeastern border stations was 73.4 percent.

  • Vaalimaa: 7,100 (+52.1 %)
  • Nuijamaa: 7,300 (+21.3 %)
  • Imatra: 3,300 (+46.5 %)
  • Vainikkala (train): 20 (+900.0 %)
  • Niirala: 4,400 (-0.6 %)
  • Vartius: 1,200 (-13.2 %)
  • Kuusamo: 4.0
  • Salla: 51 (+168.4 %)
  • Raja-Jooseppi: 25 (+8.7 %)

Russian visa applications increased 114 percent

There was a total of 1,000 visa applications to Finland made by the Russians. 36.4 percent were done at St. Petersburg's consulate.

Accommodation sales 1.5 million euro

Total accommodation sales in May were 1.5 million euro (+234,000). The share of Airbnb and Vrbo was 53.9 percent. Therefore, registered accommodation sales were 704,000 euro (+328,000) and non-registered sales 822,000 euro (-94,000).

Total January-May sales were 5.3 million euro and they decreased 3,400 euro from the previous year.

Average prices

= change at least 10 %
May 2021
Amount
Change jan-May 2021
Amount
Change
Adr (Non-Registered) 163 € -21.4 % 156 € -6.6 %
Revpar (Non-Registered) 98 € -18.1 % 92 € 4.7 %
Adr (Registered) 97 € -5.2 % 92 € -4.5 %
Bed Night (Registered) 51 € 6.2 % 51 € -5.0 %
Revpar (Registered) 31 € 59.0 % 23 € -9.4 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

32 accommodation establishments (-3)
770 rooms (+30)
2,200 beds (+28)

Room utilization 31.7 % (+13)
Unsold rooms 530
Bed utilization 20.2 % (+8.2)

Airbnb and Vrbo

380 accommodation establishments (+28)
350 apartments (+17)
810 rooms (+49)

Apartment utilization 60.1 % (+2.0)
Unsold apartments 140

Registered room utilization for establishments

Website's user sessions by language

Accommodation customer satisfaction by nationalities

Accommodation customer satisfaction comparison between regions

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Visitor count by attraction

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Sources: Airdna, Business Finland, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Research

Mikkelin kehitysyhtiö Miksei Oy
Matkailupalvelut
Maaherrankatu 22
50100 Mikkeli
Puh. 044 794 5669
mikkeli-region logo

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