Mjölby
Accommodation and Travel Stats

October 2019

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Mjölby: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 3,200
12 %
icon: sweden 3,100
14 %
icon: foreign 138
28 %
Top 3:
Latvia
49
Poland
33
154 %
Denmark
10
0 %
Visitors icon
Visitors
icon: star 2,100
7 %
icon: sweden 2,100
12 %
icon: foreign 51
61 %
Accommodation Sales icon
Accommodation Sales
icon: star 2.2 mill. SEK
2 %
Average prices:
Night
696.40 SEK
95.30 SEK
Room
935.00 SEK
89.00 SEK
RevPAR
438.70 SEK
32.20 SEK
Capacity icon
Capacity
icon: establishment 5.0
0 %
icon: room 169
8 %
icon: bed 320
10 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 12 percent

In October 2019, 3,200 bed nights were recorded in Mjölby (+11.6 %), of which 3,100 nights were spent by domestic visitors and 138 nights by foreigners. Domestic bed nights increased 14 percent and foreign bed nights decreased 28 percent. In total, bed nights increased 12 percent from last year's October.

Most foreign bed nights were recorded for travelers from Latvia (49 nights).

350 rooms (+57.0 %) were booked by leisure visitors and 2,000 rooms (+2.0 %) by business visitors.

Between January and October, 32,400 bed nights (+27.2 %) were recorded for domestic visitors and 2,300 (-0.5 %) for foreigners in Mjölby, in total 34,600 (+25.0 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent

Total of 4.1 million bed nights (+3.8 %) were recorded in the whole country, of which 3.1 million nights (+5.8 %) were spent by domestic visitors and 936,000 nights (-2.2 %) by foreigners.

The market share of Mjölby out of total bed nights was 0.1 % (0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

2,100 tourists arrived to accommodation

Arrivals to registered accommodation increased seven percent compared to earlier year. Of all arrivals, 97.6 percent were domestic, and 2.4 percent were from foreign countries.

During October, domestic visitors stayed in registered accommodation in Mjölby on average 1.5 nights (+0.03) and foreigners 2.7 nights (+1.3).

Ferry arrivals from different harbors

Accommodation sales 2.2 million SEK

Registered accommodation sales in October were 2.2 million SEK (-42,000).

Registered January-October sales were 22.3 million SEK and they increased 4.1 million euro from the previous year.

Average prices

= change at least 10 %
October 2019
Amount
Change jan-October 2019
Amount
Change
Adr (Registered) 930 SEK -8.7 % 970 SEK -3.2 %
Bed Night (Registered) 700 SEK -12.0 %  640 SEK -1.9 %
Revpar (Registered) 440 SEK -6.8 % 440 SEK 13.0 % 

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

5.0 accommodation establishments (+0)
169 rooms (+13)
320 beds (+29)

Room utilization 46.9 % (+0.93)
Unsold rooms 90
Bed utilization 36.2 % (+6.3)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "mjölby + keyword"

Google searches for "mjölby" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Statistics Sweden

More information available in the dashboard

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