Mora
Accommodation and Travel Stats
September 2019
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Mora: Tourism in a nutshell
14,900
13,300
1,600
8,100
7,100
1,000
5.4 mill. SEK
23
540
1,600
9.9 °C
92 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
14,900 registered bed nights
In September 2019, 14,900 bed nights were recorded in Mora (-2.9 %), of which 13,300 nights were spent by domestic visitors and 1,600 nights by foreigners. Domestic bed nights increased one percent and foreign bed nights decreased 28 percent. In total, bed nights decreased three percent from last year's September.
2,700 rooms (-3.3 %) were booked by leisure visitors and 1,600 rooms (+23.0 %) by business visitors.
Between January and September, 225,000 bed nights (+7.5 %) were recorded for domestic visitors and 58,700 (+5.9 %) for foreigners in Mora, in total 284,000 (+7.2 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
8,100 tourists arrived to accommodation
Arrivals to registered accommodation increased three percent compared to earlier year. Of all arrivals, 87.5 percent were domestic, and 12.5 percent were from foreign countries.
During September, domestic visitors stayed in registered accommodation in Mora on average 1.9 nights (-0.1) and foreigners 1.6 nights (-0.26).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 5.4 million SEK
Registered accommodation sales in September were 5.4 million SEK (+1.0 million).
Registered January-September sales were 93.0 million SEK and they increased 33.0 million euro from the previous year.
Average prices
| September 2019 Amount |
Change |
jan-September 2019
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 1,300 SEK | 16.7 % | 1,600 SEK | 27.0 % |
| Bed Night (Registered) | 360 SEK | 26.2 % | 330 SEK | 44.6 % |
| Revpar (Registered) | 340 SEK | -4.4 % | 640 SEK | 21.1 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
23 accommodation establishments (+4)
540 rooms (+113)
1,600 beds (+200)
Room utilization 26.9 % (-5.9)
Unsold rooms 400
Bed utilization 31.7 % (-6.9)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "mora"
Global Google searches for "mora + keyword"
Google searches for "mora" by search region
The occurrence of hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in September was 8.24/10.
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute
More information available in the dashboard