Mullsjö
Accommodation and Travel Stats

February 2020

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Mullsjö: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 2,100
25 %
icon: sweden 1,900
26 %
icon: foreign 181
18 %
Visitors icon
Visitors
icon: star 970
22 %
icon: sweden 890
23 %
icon: foreign 82
13 %
Accommodation Sales icon
Accommodation Sales
icon: star 832,000 SEK
26 %
Average prices:
Night
395.90 SEK
4.30 SEK
Room
1,094.40 SEK
23.70 SEK
RevPAR
225.70 SEK
126.00 SEK
Capacity icon
Capacity
icon: establishment 6.0
20 %
icon: room 130
9 %
icon: bed 300
15 %
utilization icon
Utilization
icon: room 0.21
37 %
icon: bed 0.27
38 %
Weather icon
Weather
icon: rainfall 127 mm
66 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

2,100 registered bed nights

In February 2020, 2,100 bed nights were recorded in Mullsjö (-25.4 %), of which 1,900 nights were spent by domestic visitors and 181 nights by foreigners. Domestic bed nights decreased 26 percent and foreign bed nights decreased 18 percent. In total, bed nights decreased 25 percent from last year's February.

230 rooms (-18.5 %) were booked by leisure visitors and 530 rooms (-31.1 %) by business visitors.

Between January and February, 3,600 bed nights (-27.2 %) were recorded for domestic visitors and 270 (-14.9 %) for foreigners in Mullsjö, in total 3,900 (-26.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.0 percent

Total of 4.4 million bed nights (+2.4 %) were recorded in the whole country, of which 3.5 million nights (+3.9 %) were spent by domestic visitors and 928,000 nights (-2.8 %) by foreigners.

The market share of Mullsjö out of total bed nights was 0.0 % (-0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

970 tourists arrived to accommodation

Arrivals to registered accommodation decreased 22 percent compared to earlier year. Of all arrivals, 91.6 percent were domestic, and 8.4 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in Mullsjö on average 2.2 nights (-0.08) and foreigners 2.2 nights (-0.15).

Ferry arrivals from different harbors

Accommodation sales 832,000 SEK

Registered accommodation sales in February were 832,000 SEK (-295,000).

Registered January-February sales were 1.7 million SEK and they decreased 582,000 euro from the previous year.

Average prices

= change at least 10 %
February 2020
Amount
Change jan-February 2020
Amount
Change
Adr (Registered) 1,100 SEK 2.2 % 1,200 SEK 3.8 %
Bed Night (Registered) 400 SEK -1.1 % 440 SEK 1.1 %
Revpar (Registered) 230 SEK -35.8 % 220 SEK -35.9 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

6.0 accommodation establishments (+1)
130 rooms (+11)
300 beds (+40)

Room utilization 20.6 % (-12)
Unsold rooms 103
Bed utilization 26.7 % (-17)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "mullsjö + keyword"

Google searches for "mullsjö" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in February was 7.28/10.

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available at the dashboard

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