Nässjö
Accommodation and Travel Stats

September 2020

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Nässjö: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 2,700
23 %
icon: sweden 2,500
10 %
icon: foreign 176
75 %
Top 3:
Germany
43
153 %
Romania
30
0 %
United States
21
74 %
Visitors icon
Visitors
icon: star 1,300
38 %
icon: sweden 1,200
27 %
icon: foreign 61
86 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.5 mill. SEK
41 %
Average prices:
Night
572.10 SEK
167.60 SEK
Room
976.80 SEK
3.80 SEK
RevPAR
381.60 SEK
261.50 SEK
Capacity icon
Capacity
icon: establishment 5.0
17 %
icon: room 135
0 %
icon: bed 260
2 %
utilization icon
Utilization
icon: room 39 %
40 %
icon: bed 34 %
23 %

2,700 registered bed nights

In September 2020, 2,700 registered bed nights were recorded in Nässjö (-23.3 %), of which 2,500 nights were spent by domestic visitors and 176 nights by foreigners. Registered domestic bed nights decreased 10 percent and registered foreign bed nights decreased 75 percent. In total, registered bed nights decreased 23 percent from last year's September.

Most foreign registered bed nights were recorded for travelers from Germany (43 nights).

440 rooms (-58.3 %) were booked by leisure visitors and 1,100 rooms (-28.5 %) by business visitors.

Between January and September, 23,600 registered bed nights (-17.5 %) were recorded for domestic visitors and 1,600 (-81.5 %) for foreigners in Nässjö, in total 25,200 (-32.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.1 percent

Total of 3.1 million registered bed nights (-30.6 %) were recorded in the whole country, of which 2.7 million nights (-19.9 %) were spent by domestic visitors and 441,000 nights (-61.9 %) by foreigners.

The market share of Nässjö out of total registered bed nights was 0.1 % (0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

1,300 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 38 percent compared to earlier year. Of all registered arrivals, 95.3 percent were domestic, and 4.7 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Nässjö on average 2.0 nights (+0.37) and foreigners 2.9 nights (+1.2).

Ferry arrivals from different harbors

Accommodation sales 1.5 million SEK

Registered accommodation sales in September were 1.5 million SEK (-1.1 million).

Registered January-September sales were 11.9 million SEK and they decreased 7.4 million euro from the previous year.

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 980 SEK -0.4 % 1,000 SEK 5.8 %
Bed Night (Registered) 570 SEK -22.7 % 470 SEK -8.7 %
Revpar (Registered) 380 SEK -40.7 % 320 SEK -38.0 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

5.0 accommodation establishments (-1)
135 rooms (+0)
260 beds (-4)

Room utilization 39.1 % (-27)
Unsold rooms 82
Bed utilization 34.0 % (-10)

Registered room utilization for establishments

Global Google searches for "nässjö + keyword"

Google searches for "nässjö" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction (July)

Average customer satisfaction score on Booking.com given by accommodation customers in July was 7.7/10 (-1.2).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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