Norrbotten County
Accommodation and Travel Stats
February 2020
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Norrbotten County: Tourism in a nutshell
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Registered bed nights increased 10 percent
In February 2020, 211,000 bed nights were recorded in Norrbotten County (+10.1 %), of which 120,000 nights were spent by domestic visitors and 90,500 nights by foreigners. Domestic bed nights increased three percent and foreign bed nights increased 20 percent. In total, bed nights increased 10 percent from last year's February.
Between January and February, 213,000 bed nights (-0.5 %) were recorded for domestic visitors and 156,000 (+20.4 %) for foreigners in Norrbotten County, in total 368,000 (+7.4 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 143.9 million SEK
Registered accommodation sales in February were 143.9 million SEK (+21.5 million).
Registered January-February sales were 240.5 million SEK and they increased 24.6 million euro from the previous year.
Average prices
February 2020
Amount |
Change |
jan-February 2020
Amount |
Change | |
---|---|---|---|---|
Adr (Registered) | 1,300 SEK | 9.3 % | 1,200 SEK | 6.6 % |
Revpar (Registered) | 820 SEK | 9.3 % | 680 SEK | 5.8 % |
Bed Night (Registered) | 680 SEK | 6.8 % | 650 SEK | 3.7 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
167 accommodation establishments (+10)
5,000 rooms (+310)
15,900 beds (+590)
Room utilization 64.9 % (-0.02)
Unsold rooms 1,700
Bed utilization 40.5 % (+1.6)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "norrbotten county"
Global Google searches for "norrbotten county + keyword"
Google searches for "norrbotten county" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction by nationalities
Sources: Statistics Sweden
More information available at the dashboard