Norrbotten County
Accommodation and Travel Stats

January 2020

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Norrbotten County: Tourism in a nutshell

Registered Accommodation
icon: star 159,000
5 %
icon: sweden 93,000
5 %
icon: foreign 66,300
23 %
Top 3 (Reg.):
Germany
19,200
8 %
United Kingdom
6,400
24 %
Belgium
6,200
34 %
Registered Accommodation
icon: star 72,800
1 %
icon: sweden 43,400
1 %
icon: foreign 29,400
5 %
Registered Accommodation
icon: star 112.0 mill. SEK
4 %
Average prices:
Night
703.20 SEK
4.20 SEK
Room
1,247.60 SEK
45.50 SEK
RevPAR
529.20 SEK
23.90 SEK
Registered Accommodation
icon: establishment 196
4 %
icon: room 7,200
5 %
icon: bed 17,200
6 %
Registered Accommodation
icon: room 42 %
8 %
icon: bed 31 %
6 %
Registered Accommodation
icon: star 2.2
4 %
icon: sweden 2.1
4 %
icon: foreign 2.3
17 %

Paid bed nights

Registered bed nights increased five percent

In January 2020, 159,000 registered bed nights were recorded in Norrbotten County (+5.0 %), of which 93,000 nights were spent by domestic visitors and 66,300 nights by foreigners. Registered domestic bed nights decreased five percent and registered foreign bed nights increased 23 percent. In total, registered bed nights increased five percent from last year's January.

Most foreign registered bed nights were recorded for travelers from Germany (19,200 nights).

38,700 rooms (+16.3 %) were booked by leisure visitors and 51,100 rooms (-8.7 %) by business visitors.

Registered bed nights

Registered bed nights by country of arrival

Market share 4.1 percent

Total of 3.9 million registered bed nights (+2.0 %) were recorded in the whole country, of which 3.1 million nights (+2.6 %) were spent by domestic visitors and 797,000 nights (-0.2 %) by foreigners.

The market share of Norrbotten County out of total registered bed nights was 4.1 % (+0.1 percentage points), out of domestic bed nights 3.0 % and foreign bed nights 8.3 %.

Length of stay increased four percent in registered accommodation

Length of stay in registered accommodation increased four percent compared to earlier year. In Norrbotten County, length of stay in January was on average 2.2 nights and in Sweden 2.3 nights (-2.0 %).

During January, domestic visitors stayed in registered accommodation in Norrbotten County on average 2.1 nights and foreigners 2.3 nights .

72,800 tourists arrived to registered accommodation

Arrivals to registered accommodation increased one percent compared to earlier year. Of all registered arrivals, 59.6 percent were domestic, and 40.4 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Norrbotten County on average 2.1 nights (-0.08) and foreigners 2.3 nights (+0.33).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 112.0 million crowns

Registered accommodation sales in January were 112.0 million crowns (+4.7 million).

Average prices

= change at least 10 %
January 2020
Amount
Change
Adr (Registered) 1,200 SEK 3.8 %
Bed Night (Registered) 700 SEK -0.6 %
Revpar (Registered) 530 SEK -4.3 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

196 accommodation establishments (+7)
7,200 rooms (+370)
17,200 beds (+910)

Room utilization 42.4 % (-3.6)
Unsold rooms 4,100
Bed utilization 30.8 % (-2.1)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden

More information available at the dashboard

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