Accommodation and Travel Stats
Norrtälje: Tourism in a nutshell
Registered bed nights increased seven percent
In December 2019, 14,800 bed nights were recorded in Norrtälje (+6.8 %), of which 14,300 nights were spent by domestic visitors and 500 nights by foreigners. Domestic bed nights increased 11 percent and foreign bed nights decreased 46 percent. In total, bed nights increased seven percent from last year's December.
3,500 rooms (+3.0 %) were booked by leisure visitors and 2,400 rooms (-20.9 %) by business visitors.
Between January and December, 324,000 bed nights (+10.2 %) were recorded for domestic visitors and 24,400 (-22.2 %) for foreigners in Norrtälje, in total 349,000 (+7.1 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
9,000 tourists arrived to accommodation
Arrivals to registered accommodation increased seven percent compared to earlier year. Of all arrivals, 96.1 percent were domestic, and 3.9 percent were from foreign countries.
During December, domestic visitors stayed in registered accommodation in Norrtälje on average 1.7 nights (-0.03) and foreigners 1.4 nights (+0.14).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 6.7 million SEK
Registered accommodation sales in December were 6.7 million SEK (-784,000).
Registered January-December sales were 133.8 million SEK and they increased 27.3 million euro from the previous year.
|Adr (Registered)||1,100 SEK||-2.5 %||1,300 SEK||-4.6 %|
|Bed Night (Registered)||450 SEK||-16.2 %||380 SEK||17.3 %|
|Revpar (Registered)||400 SEK||-7.1 %||530 SEK||-4.1 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
24 accommodation establishments (-1)
690 rooms (+32)
1,500 beds (-51)
Room utilization 34.8 % (-1.7)
Unsold rooms 450
Bed utilization 38.4 % (+5.9)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "norrtälje"
Global Google searches for "norrtälje + keyword"
Google searches for "norrtälje" by search region
The occurrence of hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in December was 8.25/10.
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden