Accommodation and Travel Stats
Norrtälje: Tourism in a nutshell
14,100 registered bed nights
In March 2020, 14,100 bed nights were recorded in Norrtälje (-15.5 %), of which 13,600 nights were spent by domestic visitors and 470 nights by foreigners. Domestic bed nights decreased 14 percent and foreign bed nights decreased 43 percent. In total, bed nights decreased 15 percent from last year's March.
2,200 rooms (-28.2 %) were booked by leisure visitors and 2,500 rooms (-21.8 %) by business visitors.
Between January and March, 45,700 bed nights (-3.8 %) were recorded for domestic visitors and 1,600 (+13.0 %) for foreigners in Norrtälje, in total 47,300 (-3.3 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
7,100 tourists arrived to accommodation
Arrivals to registered accommodation decreased 23 percent compared to earlier year. Of all arrivals, 97.2 percent were domestic, and 2.8 percent were from foreign countries.
During March, domestic visitors stayed in registered accommodation in Norrtälje on average 2.0 nights (+0.17) and foreigners 2.3 nights (+0.39).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 5.0 million SEK
Registered accommodation sales in March were 5.0 million SEK (-2.3 million).
Registered January-March sales were 19.5 million SEK and they decreased 4.7 million euro from the previous year.
|Adr (Registered)||1,100 SEK||-9.1 %||1,100 SEK||-6.3 %|
|Bed Night (Registered)||350 SEK||-19.3 %||410 SEK||-16.8 %|
|Revpar (Registered)||310 SEK||-11.5 %||370 SEK||-11.9 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
24 accommodation establishments (-2)
670 rooms (-42)
1,500 beds (-103)
Room utilization 29.1 % (-0.78)
Unsold rooms 480
Bed utilization 37.7 % (+2.2)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "norrtälje"
Global Google searches for "norrtälje + keyword"
Google searches for "norrtälje" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in March was 8.5/10.
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden