North Karelia
Accommodation and Travel Stats

March 2021

North Karelia: Tourism in a nutshell

Bed Nights icon
Bed Nights (February)
icon: star 22,100
39 %
icon: finland 21,500
33 %
icon: foreign 570
86 %
Top 3:
Netherlands
122
149 %
Germany
105
85 %
Austria
60
2 %
Visitors icon
Visitors (February)
icon: star 11,600
43 %
icon: finland 11,300
39 %
icon: foreign 300
84 %
Top 3:
Netherlands
112
315 %
Austria
57
24 %
Romania
22
633 %
Accommodation Sales icon
Accommodation Sales (February)
icon: star 1.3 mill. €
37 %
Average prices:
Night
58.00 €
1.10 €
Room
101.80 €
3.80 €
RevPAR
39.00 €
8.50 €
Capacity icon
Capacity (February)
icon: establishment 43
10 %
icon: room 1,200
21 %
icon: bed 3,100
18 %
Foreign Visitor Spending icon
Foreign Visitor Spending (February)
icon: foreign 338,000 €
84 %
Daily Visitors
133,000 €
Overnight Visitors
205,000 €
Weather icon
Weather
icon: temperature -4.2 °C
3.1 °C
icon: rainfall 26 mm
20 mm

22,100 registered bed nights (February)

In February 2021, 22,100 bed nights were recorded in North Karelia (-38.6 %), of which 21,500 nights were spent by domestic visitors and 570 nights by foreigners. Domestic bed nights decreased 33 percent and foreign bed nights decreased 86 percent. In total, bed nights decreased 39 percent from last year's February.

Most foreign bed nights were recorded for travelers from Netherlands (122 nights).

16,300 nights (-38.4 %) were spend by leisure visitors and 5,800 nights (-39.1 %) by business visitors.

Between January and February, 36,300 bed nights (-31.3 %) were recorded for domestic visitors and 1,100 (-89.4 %) for foreigners in North Karelia, in total 37,500 (-41.0 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 2.5 percent (February)

Total of 902,000 bed nights (-51.3 %) were recorded in the whole country, of which 842,000 nights (-32.1 %) were spent by domestic visitors and 59,500 nights (-90.3 %) by foreigners.

The market share of North Karelia out of total bed nights was 2.5 % (+0.5 percentage points), out of domestic bed nights 2.6 % and foreign bed nights 1.0 %.

Bed nights comparison between regions

11,600 tourists arrived to accommodation (February)

Arrivals to registered accommodation decreased 43 percent compared to earlier year. Of all arrivals, 97.4 percent were domestic, and 2.6 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in North Karelia on average 1.9 nights (+0.17) and foreigners 1.9 nights (-0.22).

65 air travelers (Joensuu)

The airport received a total of 65 passengers, which means air passenger arrivals decreased 97 percent.

Of local passengers, 9.2 % arrived from abroad, thus the share of domestic passengers was 90.8 %.

In addition, there were 49 passengers departing the airport (-97.6 %), therefore the total number of trips via the airport was 114 (-97.5 %).

Arriving passengers (excl. transfers) (Joensuu)

Arriving passengers from (Joensuu)

Passengers on transfers from (Joensuu)

Departing passengers to (Joensuu)

Ferry arrivals from different harbors

22,700 Russian travelers via eastern border (February)

A total of 22,700 Russians arrived in Finland over the eastern border crossings.

  • Vaalimaa: 5,900 (-90.3 %)
  • Nuijamaa: 6,500 (-94.0 %)
  • Imatra: 3,100 (-93.7 %)
  • Niirala: 4,400 (-79.3 %)
  • Vartius: 1,600 (-79.8 %)
  • Kuusamo: 103 (-83.1 %)
  • Salla: 33 (-98.9 %)
  • Raja-Jooseppi: 17 (-99.3 %)

Russian visa applications decreased 97 percent

There was a total of 940 visa applications to Finland made by the Russians. 38.0 percent were done at St. Petersburg's consulate.

Foreign visitors and their consumption (February)

The number of foreign visitors in February was 4,000 (-83.9 %). Out of them 2,700 were on a daytrip and 1,300 stayed at least for one night.

The cumulative number of foreign visitors between January and February was 6,200 (-91.6 %).

Total consumption of these visitors in North Karelia in February was 338,000 euro (85 per visitor). Overnight visitors spent 205,000 euro and day visitors 133,000 euro. Between January and February the consumption was 522,000 euro.

Accommodation sales 1.9 million euro (February)

Total accommodation sales in February were 1.9 million euro (-1.1 million). The share of Airbnb and Vrbo was 31.7 percent. Therefore, registered accommodation sales were 1.3 million euro (-768,000) and non-registered sales 594,000 euro (-374,000).

Total January-February sales were 3.3 million euro and they decreased 2.5 million euro from the previous year.

Average prices

= change at least 10 %
February 2021
Amount
Change jan-February 2021
Amount
Change
Adr (Non-Registered) 129 € -35.3 % 129 € -40.7 %
Adr (Registered) 102 € 3.9 % 100 € 2.0 %
Revpar (Non-Registered) 84 € -34.4 % 76 € -42.7 %
Bed Night (Registered) 58 € 1.9 % 58 € -0.5 %
Revpar (Registered) 39 € -18.0 % 32 € -23.8 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (February)

Registered Accommodation

43 accommodation establishments (-5)
1,200 rooms (-310)
3,100 beds (-710)

Room utilization 38.3 % (-10)
Unsold rooms 730
Bed utilization 25.9 % (-6.8)

Airbnb and Vrbo

400 accommodation establishments (+21)
350 apartments (+13)
770 rooms (+52)

Apartment utilization 63.6 % (+0.76)
Unsold apartments 127

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "north karelia + keyword"

Google searches for "north karelia" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

Hotel customer satisfaction comparison between regions

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Sources: Airdna, Business Finland, Finavia, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Border Research, Tak Research

VisitKarelia Oy
Länsikatu 15, 3B-rakennus, 80110 JOENSUU
040 751 2744 , visitkarelia at visitkarelia.fi , visitkarelia.fi

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