North Karelia
Accommodation and Travel Stats

June 2021

North Karelia: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 59,100
40 %
icon: finland 58,100
40 %
icon: foreign 980
59 %
Top 3:
Austria
200
876 %
Germany
136
33 %
Belgium
132
Visitors icon
Visitors
icon: star 32,000
46 %
icon: finland 31,600
45 %
icon: foreign 420
134 %
Top 3:
Austria
157
5,133 %
Estonia
49
53 %
Sweden
37
95 %
Accommodation Sales icon
Accommodation Sales
icon: star 2.7 mill. €
68 %
Average prices:
Night
45.20 €
7.60 €
Room
103.00 €
3.70 €
RevPAR
55.30 €
12.50 €
Capacity icon
Capacity
icon: establishment 59
11 %
icon: room 1,400
17 %
icon: bed 4,000
15 %
Foreign Visitor Spending icon
Foreign Visitor Spending
icon: foreign 287,000 €
134 %
Daily Visitors
74,400 €
Overnight Visitors
213,000 €
Weather icon
Weather
icon: temperature 18.4 °C
1.7 °C
icon: rainfall 56 mm
10 mm

Registered bed nights increased 40 percent

In June 2021, 59,100 registered bed nights were recorded in North Karelia (+40.1 %), of which 58,100 nights were spent by domestic visitors and 980 nights by foreigners. Registered domestic bed nights increased 40 percent and registered foreign bed nights increased 59 percent. In total, registered bed nights increased 40 percent from last year's June.

Most foreign registered bed nights were recorded for travelers from Austria (200 nights).

49,400 nights (+38.6 %) were spend by leisure visitors and 9,800 nights (+48.2 %) by business visitors.

Between January and June, 158,000 registered bed nights (+29.9 %) were recorded for domestic visitors and 3,300 (-81.3 %) for foreigners in North Karelia, in total 162,000 (+15.9 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 3.5 percent

Total of 1.7 million registered bed nights (+51.9 %) were recorded in the whole country, of which 1.6 million nights (+52.0 %) were spent by domestic visitors and 76,300 nights (+49.8 %) by foreigners.

The market share of North Karelia out of total registered bed nights was 3.5 % (-0.3 percentage points), out of domestic bed nights 3.6 % and foreign bed nights 1.3 %.

Registered bed nights comparison between regions

32,000 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 46 percent compared to earlier year. Of all registered arrivals, 98.7 percent were domestic, and 1.3 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in North Karelia on average 1.8 nights (-0.07) and foreigners 2.3 nights (-1.1).

260 air travelers (Joensuu)

The airport received a total of 260 passengers.

Of local passengers, 6.2 % arrived from abroad, thus the share of domestic passengers was 93.8 %.

In addition, there were 230 passengers departing the airport, therefore the total number of trips via the airport was 490.

Arriving passengers (excl. transfers) (Joensuu)

Arriving passengers from (Joensuu)

Passengers on transfers from (Joensuu)

Departing passengers to (Joensuu)

Ferry arrivals from different harbors

Trips by Russian travelers over the eastern border increased 43 percent

A total of 29,000 Russians arrived in Finland over the eastern border crossings.

The share of southeastern border stations was 69.4 percent.

  • Vaalimaa: 8,200 (+70.0 %)
  • Nuijamaa: 8,700 (+43.9 %)
  • Imatra: 3,200 (+40.6 %)
  • Vainikkala (train): 5.0
  • Niirala: 6,000 (+29.3 %)
  • Vartius: 1,800 (+18.3 %)
  • Kuusamo: 21 (-65.0 %)
  • Salla: 79 (+88.1 %)
  • Raja-Jooseppi: 52 (+85.7 %)

Russian visa applications increased 370 percent

There was a total of 2,800 visa applications to Finland made by the Russians. 55.1 percent were done at St. Petersburg's consulate.

Foreign visitors and their consumption

The number of foreign visitors in June was 2,800 (+134.1 %). Out of them 1,500 were on a daytrip and 1,300 stayed at least for one night.

The cumulative number of foreign visitors between January and June was 15,300 (-84.9 %).

Total consumption of these visitors in North Karelia in June was 287,000 euro (101 per visitor). Overnight visitors spent 213,000 euro and day visitors 74,400 euro. Between January and June the consumption was 1.3 million euro.

Accommodation sales 3.6 million euro

Total accommodation sales in June were 3.6 million euro (+576,000). The share of Airbnb and Vrbo was 26.3 percent. Therefore, registered accommodation sales were 2.7 million euro (+1.1 million) and non-registered sales 953,000 euro (-510,000).

Total January-June sales were 13.0 million euro and they decreased 1.7 million euro from the previous year.

Average prices

= change at least 10 %
June 2021
Amount
Change jan-June 2021
Amount
Change
Adr (Non-Registered) 139 € -12.7 % 137 € -25.2 %
Adr (Registered) 103 € 3.7 % 102 € -0.4 %
Revpar (Non-Registered) 83 € -29.0 % 78 € -30.9 %
Revpar (Registered) 55 € 29.2 % 37 € 6.6 %
Bed Night (Registered) 45 € 20.3 % 54 € -0.8 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

59 accommodation establishments (+6)
1,400 rooms (+210)
4,000 beds (+510)

Room utilization 53.7 % (+11)
Unsold rooms 660
Bed utilization 37.4 % (+7.4)

Airbnb and Vrbo

530 accommodation establishments (-43)
480 apartments (-44)
970 rooms (-80)

Apartment utilization 59.3 % (-14)
Unsold apartments 196

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "north karelia + keyword"

Google searches for "north karelia" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Accommodation customer satisfaction comparison between regions

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Sources: Airdna, Business Finland, Finavia, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland, Tak Border Research, Tak Research

VisitKarelia Oy
Länsikatu 15, 3B-rakennus, 80110 JOENSUU
040 751 2744 , visitkarelia at visitkarelia.fi , visitkarelia.fi

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