North Ostrobothnia
Accommodation and Travel Stats
June 2020
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North Ostrobothnia: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
139,000
134,000
4,800
77,700
76,000
1,700
4.6 mill. €
114
4,800
13,700
35 %
25 %
15.5 °C
51 mm
139,000 registered bed nights
In June 2020, 139,000 registered bed nights were recorded in North Ostrobothnia (-17.3 %), of which 134,000 nights were spent by domestic visitors and 4,800 nights by foreigners. Registered domestic bed nights decreased 12 percent and registered foreign bed nights decreased 70 percent. In total, registered bed nights decreased 17 percent from last year's June.
115,000 nights (-8.4 %) were spend by leisure visitors and 23,100 nights (-44.3 %) by business visitors.
Between January and June, 519,000 registered bed nights (-27.5 %) were recorded for domestic visitors and 113,000 (-27.9 %) for foreigners in North Ostrobothnia, in total 632,000 (-27.6 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
77,700 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased 22 percent compared to earlier year. Of all registered arrivals, 97.8 percent were domestic, and 2.2 percent were from foreign countries.
During June, domestic visitors stayed in registered accommodation in North Ostrobothnia on average 1.8 nights (+0.07) and foreigners 2.8 nights (+1.1).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 4.6 million euro
Registered accommodation sales in June were 4.6 million euro (-2.2 million).
Registered January-June sales were 28.9 million euro and they decreased 12.7 million euro from the previous year.
Average prices
|
June 2020
Amount |
Change |
jan-June 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 90 € | -3.8 % | 106 € | 5.0 % |
| Bed Night (Registered) | 33 € | -17.9 % | 46 € | -4.1 % |
| Revpar (Registered) | 32 € | -24.1 % | 37 € | -21.6 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
114 accommodation establishments (+0)
4,800 rooms (-330)
13,700 beds (-660)
Room utilization 35.2 % (-9.4)
Unsold rooms 3,100
Bed utilization 24.6 % (-6.6)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "north ostrobothnia"
Global Google searches for "north ostrobothnia + keyword"
Google searches for "north ostrobothnia" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction by nationalities
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland
More information available at the dashboard