North Ostrobothnia
Accommodation and Travel Stats
September 2020
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North Ostrobothnia: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
146,000
139,000
7,000
67,900
66,100
1,800
6.9 mill. €
113
5,200
14,800
47 %
30 %
10.5 °C
94 mm
Registered bed nights increased eight percent
In September 2020, 146,000 registered bed nights were recorded in North Ostrobothnia (+7.5 %), of which 139,000 nights were spent by domestic visitors and 7,000 nights by foreigners. Registered domestic bed nights increased 13 percent and registered foreign bed nights decreased 45 percent. In total, registered bed nights increased eight percent from last year's September.
98,700 nights (+12.0 %) were spend by leisure visitors and 47,100 nights (-0.8 %) by business visitors.
Between January and September, 1.1 million registered bed nights (-9.9 %) were recorded for domestic visitors and 156,000 (-30.2 %) for foreigners in North Ostrobothnia, in total 1.3 million (-13.0 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
67,900 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased seven percent compared to earlier year. Of all registered arrivals, 97.3 percent were domestic, and 2.7 percent were from foreign countries.
During September, domestic visitors stayed in registered accommodation in North Ostrobothnia on average 2.1 nights (+0.27) and foreigners 3.9 nights (+1.7).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 6.9 million euro
Registered accommodation sales in September were 6.9 million euro (-68,900).
Registered January-September sales were 52.8 million euro and they decreased 12.4 million euro from the previous year.
Average prices
|
September 2020
Amount |
Change |
jan-September 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 91 € | -4.5 % | 100 € | 1.0 % |
| Bed Night (Registered) | 48 € | -7.9 % | 42 € | -6.9 % |
| Revpar (Registered) | 43 € | -11.3 % | 40 € | -16.1 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
113 accommodation establishments (+6)
5,200 rooms (+530)
14,800 beds (+1,400)
Room utilization 46.6 % (-3.6)
Unsold rooms 2,800
Bed utilization 30.2 % (-1.3)
Registered room utilization for establishments
Global Google searches for "north ostrobothnia"
Global Google searches for "north ostrobothnia + keyword"
Google searches for "north ostrobothnia" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction by nationalities
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland
More information available at the dashboard