North Ostrobothnia
Accommodation and Travel Stats
November 2019
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North Ostrobothnia: Tourism in a nutshell
114,000
89,000
24,700
54,400
48,700
5,700
6.2 mill. €
99
4,400
12,500
-3.3 °C
66 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
114,000 registered bed nights
In November 2019, 114,000 bed nights were recorded in North Ostrobothnia (-4.4 %), of which 89,000 nights were spent by domestic visitors and 24,700 nights by foreigners. Domestic bed nights decreased less than one percent and foreign bed nights decreased 17 percent. In total, bed nights decreased four percent from last year's November.
Most foreign bed nights were recorded for travelers from Russia (7,500 nights).
71,400 nights (+0.7 %) were spend by leisure visitors and 42,300 nights (-12.0 %) by business visitors.
Between January and November, 1.4 million bed nights (-0.3 %) were recorded for domestic visitors and 259,000 (-1.3 %) for foreigners in North Ostrobothnia, in total 1.7 million (-0.5 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
54,400 tourists arrived to accommodation
Arrivals to registered accommodation decreased six percent compared to earlier year. Of all arrivals, 89.5 percent were domestic, and 10.5 percent were from foreign countries.
During November, domestic visitors stayed in registered accommodation in North Ostrobothnia on average 1.8 nights (+0.07) and foreigners 4.3 nights (+0.04).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 6.2 million euro
Registered accommodation sales in November were 6.2 million euro (+146,000).
Registered January-November sales were 77.3 million euro and they increased 4.2 million euro from the previous year.
Average prices
| November 2019 Amount |
Change |
jan-November 2019
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 103 € | 10.1 % | 99 € | 7.7 % |
| Bed Night (Registered) | 55 € | 7.1 % | 46 € | 6.2 % |
| Revpar (Registered) | 46 € | 11.1 % | 47 € | 12.5 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
99 accommodation establishments (-2)
4,400 rooms (-380)
12,500 beds (-1,300)
Room utilization 44.7 % (+0.4)
Unsold rooms 2,500
Bed utilization 29.4 % (+1.6)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "north ostrobothnia"
Global Google searches for "north ostrobothnia + keyword"
Google searches for "north ostrobothnia" by search region
The occurrence of hashtags on Instagram
Hotel customer satisfaction by nationalities
Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland
More information available in the dashboard