Ockelbo
Accommodation and Travel Stats

September 2019

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Ockelbo: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 1,300
30 %
icon: sweden 1,300
31 %
icon: foreign 40
48 %
Top 3:
Spain
20
Germany
14
75 %
Netherlands
4.0
Visitors icon
Visitors
icon: star 550
30 %
icon: sweden 530
31 %
icon: foreign 20
67 %
Accommodation Sales icon
Accommodation Sales
icon: star 226,000 SEK
117 %
Average prices:
Night
167.40 SEK
113.60 SEK
Room
1,344.10 SEK
89.60 SEK
RevPAR
396.20 SEK
202.30 SEK
Capacity icon
Capacity
icon: establishment 5.0
17 %
icon: room 19
217 %
icon: bed 38
38 %
Weather icon
Weather
icon: rainfall 49 mm
22 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

1,300 registered bed nights

In September 2019, 1,300 bed nights were recorded in Ockelbo (-30.4 %), of which 1,300 nights were spent by domestic visitors and 40 nights by foreigners. Domestic bed nights decreased 31 percent and foreign bed nights increased 48 percent. In total, bed nights decreased 30 percent from last year's September.

Most foreign bed nights were recorded for travelers from Spain (20 nights).

49 rooms (+48.5 %) were booked by leisure visitors and 119 rooms (+138.0 %) by business visitors.

Between January and September, 37,700 bed nights (+9.4 %) were recorded for domestic visitors and 1,900 (+338.2 %) for foreigners in Ockelbo, in total 39,600 (+13.4 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.0 percent

Total of 4.5 million bed nights (+2.0 %) were recorded in the whole country, of which 3.4 million nights (+3.2 %) were spent by domestic visitors and 1.2 million nights (-1.1 %) by foreigners.

The market share of Ockelbo out of total bed nights was 0.0 % (-0.0 percentage points), out of domestic bed nights 0.0 % and foreign bed nights 0.0 %.

550 tourists arrived to accommodation

Arrivals to registered accommodation decreased 30 percent compared to earlier year. Of all arrivals, 96.4 percent were domestic, and 3.6 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Ockelbo on average 2.5 nights (-0.01) and foreigners 2.0 nights (-0.25).

Ferry arrivals from different harbors

Accommodation sales 226,000 SEK

Registered accommodation sales in September were 226,000 SEK (+122,000).

Registered January-September sales were 3.5 million SEK and they increased 2.3 million euro from the previous year.

Average prices

= change at least 10 %
September 2019
Amount
Change jan-September 2019
Amount
Change
Adr (Registered) 1,300 SEK 7.1 % 1,500 SEK -31.0 % 
Revpar (Registered) 400 SEK -33.8 %  630 SEK -28.9 % 
Bed Night (Registered) 167 SEK 211.4 %  90 SEK 147.5 % 

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

5.0 accommodation establishments (-1)
19 rooms (+13)
38 beds (-23)

Room utilization 29.5 % (-18)
Unsold rooms 13
Bed utilization 118.3 % (+12)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "ockelbo + keyword"

Google searches for "ockelbo" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Statistics Sweden, Swedish Meteorological And Hydrological Institute

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