Östergötland County
Accommodation and Travel Stats

October 2019

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Östergötland County: Tourism in a nutshell

Bed Nights

120,000

4 %

105,000

6 %

15,100

9 %

Top 3:

United States

2,000

114 %

Germany

1,900

20 %

Denmark

1,300

12 %

Accommodation Sales

75.3 mill. SEK

3 %

Average prices:

Night

627.30 SEK

2.10 SEK

Room

940.00 SEK

5.00 SEK

RevPAR

500.40 SEK

9.00 SEK

Capacity

122

6 %

4,800

5 %

10,600

8 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased four percent

In October 2019, 120,000 bed nights were recorded in Östergötland County (+3.7 %), of which 105,000 nights were spent by domestic visitors and 15,100 nights by foreigners. Domestic bed nights increased six percent and foreign bed nights decreased nine percent. In total, bed nights increased four percent from last year's October.

Most foreign bed nights were recorded for travelers from United States (2,000 nights).

Between January and October, 1.4 million bed nights (+7.9 %) were recorded for domestic visitors and 306,000 (-0.6 %) for foreigners in Östergötland County, in total 1.7 million (+6.3 %) nights.

Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.

Registered bed nights

Bed nights by country of arrival

Market share 3.0 percent

Total of 4.1 million bed nights (+3.8 %) were recorded in the whole country, of which 3.1 million nights (+5.8 %) were spent by domestic visitors and 936,000 nights (-2.2 %) by foreigners.

The market share of Östergötland County out of total bed nights was 3.0 % (-0.0 percentage points), out of domestic bed nights 3.4 % and foreign bed nights 1.6 %.

Ferry arrivals from different harbors

International = International cruise ships

Accommodation sales 75.3 million SEK

Registered accommodation sales in October were 75.3 million SEK (+2.5 million).

Registered January-October sales were 744.4 million SEK and they increased 42.3 million euro from the previous year.

Average prices

= change at least 10 %
	October 2019 Amount	Change	jan-October 2019 Amount	Change
Adr (Registered)	940 SEK	0.5 %	960 SEK	0.5 %
Bed Night (Registered)	630 SEK	-0.3 %	430 SEK	-0.3 %
Revpar (Registered)	500 SEK	-1.8 %	500 SEK	2.6 %

adr=average daily rate, revpar=revenue per available room (adr * utilization), bed night=accommodation sales per bed nights

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

122 accommodation establishments (+7)
4,800 rooms (+240)
10,600 beds (+810)

Room utilization 53.2 % (-1.2)
Unsold rooms 2,200
Bed utilization 34.4 % (-1.7)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "östergötland county"

Global Google searches for "östergötland county + keyword"

Google searches for "östergötland county" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction by nationalities

Sources: Statistics Sweden

More information available in the dashboard

Östergötland County Accommodation and Travel Stats