Accommodation and Travel Stats
Östersund: Tourism in a nutshell
Registered bed nights increased five percent
In September 2019, 31,500 bed nights were recorded in Östersund (+5.2 %), of which 24,400 nights were spent by domestic visitors and 7,100 nights by foreigners. Domestic bed nights increased 10 percent and foreign bed nights decreased nine percent. In total, bed nights increased five percent from last year's September.
Most foreign bed nights were recorded for travelers from Norway (4,000 nights).
6,500 rooms (+23.8 %) were booked by leisure visitors and 13,300 rooms (+27.5 %) by business visitors.
Between January and September, 238,000 bed nights (-1.3 %) were recorded for domestic visitors and 150,000 (+7.7 %) for foreigners in Östersund, in total 389,000 (+2.0 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
18,500 tourists arrived to accommodation
Arrivals to registered accommodation increased three percent compared to earlier year. Of all arrivals, 79.1 percent were domestic, and 20.9 percent were from foreign countries.
During September, domestic visitors stayed in registered accommodation in Östersund on average 1.7 nights (+0.0) and foreigners 1.8 nights (+0.15).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 19.9 million SEK
Registered accommodation sales in September were 19.9 million SEK (+4.6 million).
Registered January-September sales were 200.2 million SEK and they increased 41.1 million euro from the previous year.
|Adr (Registered)||1,000 SEK||2.9 %||1,100 SEK||11.2 %|
|Revpar (Registered)||660 SEK||17.8 %||750 SEK||15.7 %|
|Bed Night (Registered)||630 SEK||23.4 %||520 SEK||23.4 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
25 accommodation establishments (+0)
1,000 rooms (+85)
2,300 beds (+112)
Room utilization 65.8 % (+8.4)
Unsold rooms 340
Bed utilization 46.1 % (-0.34)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "östersund"
Global Google searches for "östersund + keyword"
Google searches for "östersund" by search region
The occurrence of hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in September was 8.24/10.
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden