Accommodation and Travel Stats
Östersund: Tourism in a nutshell
Registered bed nights increased 17 percent
In December 2019, 28,300 bed nights were recorded in Östersund (+16.9 %), of which 20,000 nights were spent by domestic visitors and 8,300 nights by foreigners. Domestic bed nights increased five percent and foreign bed nights increased 61 percent. In total, bed nights increased 17 percent from last year's December.
6,700 rooms (+6.3 %) were booked by leisure visitors and 10,800 rooms (+40.6 %) by business visitors.
Between January and December, 303,000 bed nights (-0.0 %) were recorded for domestic visitors and 174,000 (+10.4 %) for foreigners in Östersund, in total 477,000 (+3.6 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
13,800 tourists arrived to accommodation
Arrivals to registered accommodation decreased 10 percent compared to earlier year. Of all arrivals, 81.3 percent were domestic, and 18.7 percent were from foreign countries.
During December, domestic visitors stayed in registered accommodation in Östersund on average 1.8 nights (+0.25) and foreigners 3.2 nights (+1.4).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 19.9 million SEK
Registered accommodation sales in December were 19.9 million SEK (+6.2 million).
Registered January-December sales were 261.1 million SEK and they increased 53.1 million euro from the previous year.
|Adr (Registered)||1,100 SEK||16.1 %||1,100 SEK||9.6 %|
|Bed Night (Registered)||700 SEK||24.2 %||550 SEK||21.2 %|
|Revpar (Registered)||690 SEK||29.1 %||730 SEK||15.2 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
23 accommodation establishments (+1)
1,000 rooms (+77)
2,300 beds (+86)
Room utilization 60.7 % (+6.1)
Unsold rooms 390
Bed utilization 43.1 % (+3.4)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "östersund"
Global Google searches for "östersund + keyword"
Google searches for "östersund" by search region
The occurrence of hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in December was 7.96/10.
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden