Accommodation and Travel Stats
Östersund: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
18,300 registered bed nights
In June 2020, 18,300 registered bed nights were recorded in Östersund (-60.6 %), of which 17,000 nights were spent by domestic visitors and 1,300 nights by foreigners. Registered domestic bed nights decreased 38 percent and registered foreign bed nights decreased 93 percent. In total, registered bed nights decreased 61 percent from last year's June.
Most foreign registered bed nights were recorded for travelers from Germany (280 nights).
3,500 rooms (-52.6 %) were booked by leisure visitors and 5,200 rooms (-50.0 %) by business visitors.
Between January and June, 92,500 registered bed nights (-30.9 %) were recorded for domestic visitors and 16,300 (-72.4 %) for foreigners in Östersund, in total 109,000 (-43.7 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
9,700 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased 65 percent compared to earlier year. Of all registered arrivals, 92.9 percent were domestic, and 7.1 percent were from foreign countries.
During June, domestic visitors stayed in registered accommodation in Östersund on average 1.9 nights (+0.22) and foreigners 1.9 nights (+0.14).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 8.1 million SEK
Registered accommodation sales in June were 8.1 million SEK (-12.0 million).
Registered January-June sales were 66.5 million SEK and they decreased 50.8 million euro from the previous year.
|Adr (Registered)||930 SEK||-17.4 %||1,000 SEK||-7.7 %|
|Bed Night (Registered)||440 SEK||2.5 %||610 SEK||0.6 %|
|Revpar (Registered)||270 SEK||-60.8 %||380 SEK||-44.7 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
25 accommodation establishments (-1)
1,000 rooms (-7)
2,300 beds (-21)
Room utilization 29.3 % (-32)
Unsold rooms 700
Bed utilization 25.8 % (-44)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "östersund"
Global Google searches for "östersund + keyword"
Google searches for "östersund" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in June was 7.93/10 (-0.41).
Accommodation customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden