Accommodation and Travel Stats
Östersund: Tourism in a nutshell
18,400 registered bed nights
In March 2020, 18,400 bed nights were recorded in Östersund (-52.9 %), of which 15,500 nights were spent by domestic visitors and 2,900 nights by foreigners. Domestic bed nights decreased 36 percent and foreign bed nights decreased 81 percent. In total, bed nights decreased 53 percent from last year's March.
3,000 rooms (-67.1 %) were booked by leisure visitors and 8,300 rooms (-37.2 %) by business visitors.
Between January and March, 59,800 bed nights (-8.4 %) were recorded for domestic visitors and 13,900 (-48.7 %) for foreigners in Östersund, in total 73,700 (-20.2 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Bed nights by country of arrival
8,800 tourists arrived to accommodation
Arrivals to registered accommodation decreased 51 percent compared to earlier year. Of all arrivals, 88.5 percent were domestic, and 11.5 percent were from foreign countries.
During March, domestic visitors stayed in registered accommodation in Östersund on average 2.0 nights (+0.1) and foreigners 2.8 nights (-0.02).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 12.5 million SEK
Registered accommodation sales in March were 12.5 million SEK (-19.1 million).
Registered January-March sales were 49.8 million SEK and they decreased 16.9 million euro from the previous year.
|Adr (Registered)||1,100 SEK||-21.9 %||1,100 SEK||-7.5 %|
|Bed Night (Registered)||680 SEK||-16.0 %||680 SEK||-6.5 %|
|Revpar (Registered)||410 SEK||-60.8 %||570 SEK||-26.4 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
22 accommodation establishments (+0)
990 rooms (+13)
2,200 beds (+42)
Room utilization 36.9 % (-37)
Unsold rooms 620
Bed utilization 26.5 % (-31)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "östersund"
Global Google searches for "östersund + keyword"
Google searches for "östersund" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in March was 7.97/10 (-0.54).
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden