Accommodation and Travel Stats
Östersund: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
31,100 registered bed nights
In August 2020, 31,100 registered bed nights were recorded in Östersund (-45.2 %), of which 28,200 nights were spent by domestic visitors and 2,800 nights by foreigners. Registered domestic bed nights decreased 16 percent and registered foreign bed nights decreased 88 percent. In total, registered bed nights decreased 45 percent from last year's August.
6,600 rooms (-38.4 %) were booked by leisure visitors and 6,900 rooms (-38.5 %) by business visitors.
Between January and August, 169,000 registered bed nights (-21.0 %) were recorded for domestic visitors and 22,900 (-84.0 %) for foreigners in Östersund, in total 192,000 (-46.3 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
16,600 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased 48 percent compared to earlier year. Of all registered arrivals, 89.5 percent were domestic, and 10.5 percent were from foreign countries.
During August, domestic visitors stayed in registered accommodation in Östersund on average 1.9 nights (+0.13) and foreigners 1.6 nights (-0.16).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 12.2 million SEK
Registered accommodation sales in August were 12.2 million SEK (-12.7 million).
Registered January-August sales were 95.5 million SEK and they decreased 84.8 million euro from the previous year.
|Adr (Registered)||910 SEK||-20.3 %||1,000 SEK||-13.9 %|
|Bed Night (Registered)||390 SEK||-10.6 %||500 SEK||-1.4 %|
|Revpar (Registered)||390 SEK||-50.7 %||400 SEK||-47.8 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
27 accommodation establishments (+0)
1,000 rooms (-7)
2,300 beds (-21)
Room utilization 43.3 % (-27)
Unsold rooms 570
Bed utilization 43.8 % (-36)
Registered room utilization for establishments
Global Google searches for "östersund"
Global Google searches for "östersund + keyword"
Google searches for "östersund" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction (July)
Average customer satisfaction score on Booking.com given by accommodation customers in July was 7.58/10 (-0.62).
Accommodation customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden