Accommodation and Travel Stats
Östersund: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
22,400 registered bed nights
In September 2020, 22,400 registered bed nights were recorded in Östersund (-29.0 %), of which 19,400 nights were spent by domestic visitors and 3,000 nights by foreigners. Registered domestic bed nights decreased 20 percent and registered foreign bed nights decreased 58 percent. In total, registered bed nights decreased 29 percent from last year's September.
Most foreign registered bed nights were recorded for travelers from Latvia (1,100 nights).
4,500 rooms (-31.1 %) were booked by leisure visitors and 8,600 rooms (-35.6 %) by business visitors.
Between January and September, 188,000 registered bed nights (-20.9 %) were recorded for domestic visitors and 25,800 (-82.8 %) for foreigners in Östersund, in total 214,000 (-44.9 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
12,300 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased 34 percent compared to earlier year. Of all registered arrivals, 88.8 percent were domestic, and 11.2 percent were from foreign countries.
During September, domestic visitors stayed in registered accommodation in Östersund on average 1.8 nights (+0.11) and foreigners 2.2 nights (+0.32).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 11.8 million SEK
Registered accommodation sales in September were 11.8 million SEK (-8.1 million).
Registered January-September sales were 107.3 million SEK and they decreased 92.9 million euro from the previous year.
|Adr (Registered)||910 SEK||-9.9 %||990 SEK||-13.6 %|
|Bed Night (Registered)||530 SEK||-16.4 %||500 SEK||-2.8 %|
|Revpar (Registered)||400 SEK||-39.8 %||400 SEK||-47.0 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
25 accommodation establishments (+0)
1,000 rooms (-7)
2,300 beds (-21)
Room utilization 43.9 % (-22)
Unsold rooms 560
Bed utilization 33.0 % (-13)
Registered room utilization for establishments
Global Google searches for "östersund"
Global Google searches for "östersund + keyword"
Google searches for "östersund" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in September was 7.93/10 (-0.31).
Accommodation customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden