Accommodation and Travel Stats
Östersund: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
24,200 registered bed nights
In October 2020, 24,200 registered bed nights were recorded in Östersund (-17.7 %), of which 20,000 nights were spent by domestic visitors and 4,200 nights by foreigners. Registered domestic bed nights decreased 12 percent and registered foreign bed nights decreased 38 percent. In total, registered bed nights decreased 18 percent from last year's October.
5,600 rooms (-10.3 %) were booked by leisure visitors and 7,600 rooms (-43.9 %) by business visitors.
Between January and October, 208,000 registered bed nights (-20.1 %) were recorded for domestic visitors and 30,100 (-80.9 %) for foreigners in Östersund, in total 238,000 (-43.0 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
12,100 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased 29 percent compared to earlier year. Of all registered arrivals, 91.1 percent were domestic, and 8.9 percent were from foreign countries.
During October, domestic visitors stayed in registered accommodation in Östersund on average 1.8 nights (+0.16) and foreigners 3.9 nights (+1.9).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 11.8 million SEK
Registered accommodation sales in October were 11.8 million SEK (-7.4 million).
Registered January-October sales were 119.1 million SEK and they decreased 100.0 million euro from the previous year.
|Adr (Registered)||900 SEK||-7.8 %||980 SEK||-13.2 %|
|Bed Night (Registered)||490 SEK||-25.3 %||500 SEK||-4.8 %|
|Revpar (Registered)||390 SEK||-38.1 %||400 SEK||-46.2 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
22 accommodation establishments (-1)
990 rooms (-7)
2,200 beds (-21)
Room utilization 43.3 % (-21)
Unsold rooms 560
Bed utilization 33.5 % (-8.7)
Registered room utilization for establishments
Global Google searches for "östersund"
Global Google searches for "östersund + keyword"
Google searches for "östersund" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in October was 7.77/10 (-0.33).
Accommodation customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden