Accommodation and Travel Stats
Östersund: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
13,200 registered bed nights
In November 2020, 13,200 registered bed nights were recorded in Östersund (-56.4 %), of which 11,600 nights were spent by domestic visitors and 1,600 nights by foreigners. Registered domestic bed nights decreased 48 percent and registered foreign bed nights decreased 80 percent. In total, registered bed nights decreased 56 percent from last year's November.
Most foreign registered bed nights were recorded for travelers from Latvia (430 nights).
3,400 rooms (-54.2 %) were booked by leisure visitors and 5,500 rooms (-58.9 %) by business visitors.
Between January and November, 220,000 registered bed nights (-22.3 %) were recorded for domestic visitors and 31,700 (-80.8 %) for foreigners in Östersund, in total 252,000 (-43.9 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
6,600 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased 61 percent compared to earlier year. Of all registered arrivals, 91.5 percent were domestic, and 8.5 percent were from foreign countries.
During November, domestic visitors stayed in registered accommodation in Östersund on average 1.9 nights (+0.23) and foreigners 2.9 nights (+0.65).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 7.3 million SEK
Registered accommodation sales in November were 7.3 million SEK (-14.4 million).
Registered January-November sales were 126.4 million SEK and they decreased 115.0 million euro from the previous year.
|Adr (Registered)||820 SEK||-21.7 %||970 SEK||-13.5 %|
|Bed Night (Registered)||550 SEK||-23.2 %||500 SEK||-6.6 %|
|Revpar (Registered)||250 SEK||-65.4 %||380 SEK||-47.9 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
22 accommodation establishments (-1)
990 rooms (-7)
2,200 beds (-21)
Room utilization 30.8 % (-39)
Unsold rooms 680
Bed utilization 21.4 % (-24)
Registered room utilization for establishments
Global Google searches for "östersund"
Global Google searches for "östersund + keyword"
Google searches for "östersund" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in November was 8.03/10 (-0.05).
Accommodation customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden