Ostrobothnia
Accommodation and Travel Stats

May 2022

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Ostrobothnia: Tourism in a nutshell

icon: star 32,400
108 %
icon: finland 27,200
91 %
icon: foreign 5,200
280 %
icon: star 17,800
98 %
icon: finland 15,300
79 %
icon: foreign 2,500
511 %
icon: star 2.5 mill. €
145 %
Average prices:
Night
75.70 €
11.40 €
Room
105.70 €
15.60 €
RevPAR
50.80 €
25.10 €
icon: establishment 31
7 %
icon: room 1,600
12 %
icon: bed 3,200
11 %
icon: room 48 %
69 %
icon: bed 33 %
68 %

Registered bed nights increased 108 percent

In May 2022, 32,400 registered bed nights were recorded in Ostrobothnia (+107.9 %), of which 27,200 nights were spent by domestic visitors and 5,200 nights by foreigners. Registered domestic bed nights increased 91 percent and registered foreign bed nights increased 280 percent. In total, registered bed nights increased 108 percent from last year's May.

14,800 nights (+145.7 %) were spend by leisure visitors and 17,700 nights (+84.2 %) by business visitors.

Between January and May, 95,500 registered bed nights (+92.4 %) were recorded for domestic visitors and 16,200 (+221.4 %) for foreigners in Ostrobothnia, in total 112,000 (+104.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 2.1 percent

Total of 1.5 million registered bed nights (+82.1 %) were recorded in the whole country, of which 1.2 million nights (+57.9 %) were spent by domestic visitors and 319,000 nights (+345.0 %) by foreigners.

The market share of Ostrobothnia out of total registered bed nights was 2.1 % (+0.3 percentage points), out of domestic bed nights 2.2 % and foreign bed nights 1.6 %.

17,800 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 98 percent compared to earlier year. Of all registered arrivals, 86.0 percent were domestic, and 14.0 percent were from foreign countries.

During May, domestic visitors stayed in registered accommodation in Ostrobothnia on average 1.8 nights (+0.12) and foreigners 2.1 nights (-1.3).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 2.5 million euro

Registered accommodation sales in May were 2.5 million euro (+1.5 million).

Registered January-May sales were 7.8 million euro and they increased 4.3 million euro from the previous year.

Average prices

= change at least 10 %
May 2022
Amount
Change jan-May 2022
Amount
Change
Adr (Registered) 106 € 17.3 % 97 € 11.6 %
Bed Night (Registered) 76 € 17.7 % 69 € 8.6 %
Revpar (Registered) 51 € 98.2 % 35 € 80.5 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

31 accommodation establishments (+2)
1,600 rooms (+163)
3,200 beds (+320)

Room utilization 48.0 % (+20)
Unsold rooms 810
Bed utilization 32.7 % (+13)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

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