Other North Ostrobothnia
Accommodation and Travel Stats

October 2019

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Other North Ostrobothnia: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 2,000
15 %
icon: finland 1,900
16 %
icon: foreign 102
5 %
Visitors icon
Visitors
icon: star 1,000
3 %
icon: finland 940
4 %
icon: foreign 54
0 %
Accommodation Sales icon
Accommodation Sales
icon: star 93,000 €
10 %
Average prices:
Night
47.10 €
1.90 €
Room
75.00 €
11.20 €
RevPAR
14.50 €
2.90 €
Capacity icon
Capacity
icon: establishment 10
11 %
icon: room 153
9 %
icon: bed 450
18 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 15 percent

In October 2019, 2,000 bed nights were recorded in Other North Ostrobothnia (+14.6 %), of which 1,900 nights were spent by domestic visitors and 102 nights by foreigners. Domestic bed nights increased 16 percent and foreign bed nights decreased five percent. In total, bed nights increased 15 percent from last year's October.

1,500 nights (+33.7 %) were spend by leisure visitors and 450 nights (-22.5 %) by business visitors.

Between January and October, 30,800 bed nights (+15.2 %) were recorded for domestic visitors and 10,800 (+14.4 %) for foreigners in Other North Ostrobothnia, in total 41,500 (+15.0 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent

Total of 1.7 million bed nights (+7.1 %) were recorded in the whole country, of which 1.2 million nights (+5.3 %) were spent by domestic visitors and 436,000 nights (+12.5 %) by foreigners.

The market share of Other North Ostrobothnia out of total bed nights was 0.1 % (0.0 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.0 %.

1,000 tourists arrived to accommodation

Arrivals to registered accommodation decreased three percent compared to earlier year. Of all arrivals, 94.6 percent were domestic, and 5.4 percent were from foreign countries.

During October, domestic visitors stayed in registered accommodation in Other North Ostrobothnia on average 2.0 nights (+0.34) and foreigners 1.9 nights (-0.09).

Ferry arrivals from different harbors

Accommodation sales 93,000 euro

Registered accommodation sales in October were 93,000 euro (+8,500).

Registered January-October sales were 2.1 million euro and they increased 253,000 euro from the previous year.

Average prices

= change at least 10 %
October 2019
Amount
Change jan-October 2019
Amount
Change
Adr (Registered) 75 € 17.5 %  79 €
Bed Night (Registered) 47 € -4.0 % 50 € -1.0 %
Revpar (Registered) 14 € 24.6 %  26 €

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+1)
153 rooms (+13)
450 beds (+69)

Room utilization 19.3 % (+1.1)
Unsold rooms 123

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "other north ostrobothnia + keyword"

Google searches for "other north ostrobothnia" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Statistics Finland

More information available in the dashboard

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