Other Pirkanmaa
Accommodation and Travel Stats

August 2019

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Other Pirkanmaa: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 17,600
16 %
icon: finland 15,500
13 %
icon: foreign 2,100
50 %
Top 3:
Russia
710
31 %
Germany
260
101 %
Italy
210
1,492 %
Visitors icon
Visitors
icon: star 10,100
3 %
icon: finland 9,400
1 %
icon: foreign 740
29 %
Top 3:
Russia
116
17 %
Germany
111
35 %
China
90
Accommodation Sales icon
Accommodation Sales
icon: star 670,000
7 %
Average prices:
Night
38.00 €
3.40 €
Room
84.40 €
2.30 €
RevPAR
32.80 €
1.30 €
Capacity icon
Capacity
icon: establishment 15
7 %
icon: room 650
2 %
icon: bed 1,700
4 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 16 percent

In August 2019, 17,600 bed nights were recorded in Other Pirkanmaa (+16.4 %), of which 15,500 nights were spent by domestic visitors and 2,100 nights by foreigners. Domestic bed nights increased 13 percent and foreign bed nights increased 50 percent. In total, bed nights increased 16 percent from last year's August.

Most foreign bed nights were recorded for travelers from Russia (710 nights).

12,500 nights (+114.1 %) were spend by leisure visitors and 5,100 nights (-45.3 %) by business visitors.

Between January and August, 101,000 bed nights (+4.3 %) were recorded for domestic visitors and 7,600 (-6.5 %) for foreigners in Other Pirkanmaa, in total 108,000 (+3.2 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.7 percent

Total of 2.4 million bed nights (+3.9 %) were recorded in the whole country, of which 1.6 million nights (+3.7 %) were spent by domestic visitors and 786,000 nights (+4.1 %) by foreigners.

The market share of Other Pirkanmaa out of total bed nights was 0.7 % (+0.1 percentage points), out of domestic bed nights 1.0 % and foreign bed nights 0.3 %.

10,100 tourists arrived to accommodation

Arrivals to registered accommodation increased three percent compared to earlier year. Of all arrivals, 92.7 percent were domestic, and 7.3 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Other Pirkanmaa on average 1.7 nights (+0.17) and foreigners 2.8 nights (+0.38).

Ferry arrivals from different harbors

Accommodation sales 670,000 euro

Registered accommodation sales in August were 670,000 euro (+42,500).

Registered January-August sales were 3.9 million euro and they increased 91,500 euro from the previous year.

Average prices

= change at least 10 %
August 2019
Amount
Change jan-August 2019
Amount
Change
Adr (Registered) 84 € -2.6 %  €
Bed Night (Registered) 38 € -8.2 % 36 € -0.7 %
Revpar (Registered) 33 € 4.1 %  €

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

15 accommodation establishments (+1)
650 rooms (-10)
1,700 beds (-69)

Room utilization 38.9 % (+2.5)
Unsold rooms 400

Registered room utilization for establishments

Website's user sessions by language

Hotel customer satisfaction by nationalities

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Sources: Statistics Finland

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