Other Pirkanmaa
Accommodation and Travel Stats

March 2019

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Other Pirkanmaa: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 10,000
11 %
icon: finland 9,700
11 %
icon: foreign 340
19 %
Top 3:
Russia
57
41 %
Netherlands
49
512 %
Germany
42
19 %
Visitors icon
Visitors
icon: star 5,300
22 %
icon: finland 5,200
22 %
icon: foreign 121
35 %
Top 3:
Russia
27
44 %
Sweden
21
11 %
Germany
13
24 %
Accommodation Sales icon
Accommodation Sales
icon: star 457,000
1 %
Average prices:
Night
45.50 €
5.50 €
Room
80.10 €
0.90 €
RevPAR
26.00 €
0.70 €
Capacity icon
Capacity
icon: establishment 11
10 %
icon: room 570
2 %
icon: bed 1,500
4 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Temperature

Rainfall

10,000 registered bed nights

In March 2019, 10,000 bed nights were recorded in Other Pirkanmaa (-11.0 %), of which 9,700 nights were spent by domestic visitors and 340 nights by foreigners. Domestic bed nights decreased 11 percent and foreign bed nights decreased 19 percent. In total, bed nights decreased 11 percent from last year's March.

Most foreign bed nights were recorded for travelers from Russia (57 nights).

5,600 nights (-19.0 %) were spend by leisure visitors and 4,500 nights (+1.6 %) by business visitors.

Between January and March, 26,900 bed nights (-2.7 %) were recorded for domestic visitors and 1,700 (-4.2 %) for foreigners in Other Pirkanmaa, in total 28,400 (-3.8 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.5 percent

Total of 1.9 million bed nights (-2.3 %) were recorded in the whole country, of which 1.3 million nights (-2.6 %) were spent by domestic visitors and 566,000 nights (-1.4 %) by foreigners.

The market share of Other Pirkanmaa out of total bed nights was 0.5 % (-0.1 percentage points), out of domestic bed nights 0.7 % and foreign bed nights 0.1 %.

5,300 tourists arrived to accommodation

Arrivals to registered accommodation decreased 22 percent compared to earlier year. Of all arrivals, 97.7 percent were domestic, and 2.3 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Other Pirkanmaa on average 1.9 nights (+0.24) and foreigners 2.8 nights (+0.55).

Ferry arrivals from different harbors

Accommodation sales 457,000 euro

Registered accommodation sales in March were 457,000 euro (+5,300).

Registered January-March sales were 1.2 million euro and they decreased 42,900 euro from the previous year.

Average prices

= change at least 10 %
March 2019
Amount
Change jan-March 2019
Amount
Change
Adr (Registered) 80 € 1.2 % 78 € -4.2 %
Bed Night (Registered) 46 € 13.7 %  41 € 0.2 %
Revpar (Registered) 26 € 2.6 % 24 € 3.3 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

11 accommodation establishments (+1)
570 rooms (-11)
1,500 beds (-63)

Room utilization 32.4 % (+0.4)
Unsold rooms 390

Registered room utilization

Website's user sessions by language

Sources: Statistics Finland

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