Other Pirkanmaa
Accommodation and Travel Stats

March 2021

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Other Pirkanmaa: Tourism in a nutshell

Registered Accommodation
icon: star 2,400
51 %
icon: finland 2,300
51 %
icon: foreign 118
49 %
Registered Accommodation
icon: star 830
66 %
icon: finland 810
66 %
icon: foreign 18
73 %
Registered Accommodation
icon: star 107,000 €
52 %
Average prices:
Night
45.00 €
1.20 €
Room
68.60 €
14.70 €
RevPAR
11.60 €
7.00 €
Registered Accommodation
icon: establishment 9.0
0 %
icon: room 290
47 %
icon: bed 920
35 %
Registered Accommodation
icon: room 17 %
24 %
Registered Accommodation
icon: star 2.9
46 %
icon: finland 2.8
44 %
icon: foreign 6.6
89 %

Paid bed nights

2,400 registered bed nights

In March 2021, 2,400 registered bed nights were recorded in Other Pirkanmaa (-50.8 %), of which 2,300 nights were spent by domestic visitors and 118 nights by foreigners. Registered domestic bed nights decreased 51 percent and registered foreign bed nights decreased 49 percent. In total, registered bed nights decreased 51 percent from last year's March.

1,500 nights (-47.5 %) were spend by leisure visitors and 920 nights (-55.4 %) by business visitors.

Between January and March, 6,100 registered bed nights (-74.2 %) were recorded for domestic visitors and 500 (-75.4 %) for foreigners in Other Pirkanmaa, in total 6,600 (-74.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.3 percent

Total of 863,000 registered bed nights (-13.4 %) were recorded in the whole country, of which 816,000 nights (+11.7 %) were spent by domestic visitors and 47,100 nights (-82.2 %) by foreigners.

The market share of Other Pirkanmaa out of total registered bed nights was 0.3 % (-0.2 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.3 %.

Length of stay increased 46 percent in registered accommodation

Length of stay in registered accommodation increased 46 percent compared to earlier year. In Other Pirkanmaa, length of stay in March was on average 2.9 nights and in Finland 2.7 nights (+16.1 %).

During March, domestic visitors stayed in registered accommodation in Other Pirkanmaa on average 2.8 nights (+50.5 %) and foreigners 6.6 nights (+69.0 %).

830 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 66 percent compared to earlier year. Of all registered arrivals, 97.8 percent were domestic, and 2.2 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Other Pirkanmaa on average 2.8 nights (+0.86) and foreigners 6.6 nights (+3.1).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 107,000 euro

Registered accommodation sales in March were 107,000 euro (-117,000).

Registered January-March sales were 296,000 euro and they decreased 766,000 euro from the previous year.

Average prices

= change at least 10 %
March 2021
Amount
Change jan-March 2021
Amount
Change
Adr (Registered) 69 € -17.7 % 76 € -6.7 %
Bed Night (Registered) 45 € -2.5 % 45 € 8.5 %
Revpar (Registered) 12 € -37.6 % 11 € -46.1 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

9.0 accommodation establishments (+0)
290 rooms (-260)
920 beds (-490)

Room utilization 16.9 % (-5.4)
Unsold rooms 240

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

More information available at the dashboard

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