Other South Ostrobothnia
Accommodation and Travel Stats

August 2019

Other South Ostrobothnia: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 6,600
11 %
icon: finland 6,000
15 %
icon: foreign 620
76 %
Top 3:
Poland
310
Germany
56
60 %
Ukraine
38
90 %
Visitors icon
Visitors
icon: star 3,200
6 %
icon: finland 3,000
7 %
icon: foreign 167
24 %
Top 3:
Germany
32
52 %
Russia
25
32 %
Estonia
18
80 %
Accommodation Sales icon
Accommodation Sales
icon: star 233,000 €
4 %
Average prices:
Night
35.20 €
2.50 €
Room
86.20 €
0.20 €
RevPAR
28.80 €
4.00 €
Capacity icon
Capacity
icon: establishment 11
0 %
icon: room 260
11 %
icon: bed 610
9 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

6,600 registered bed nights

In August 2019, 6,600 bed nights were recorded in Other South Ostrobothnia (-11.0 %), of which 6,000 nights were spent by domestic visitors and 620 nights by foreigners. Domestic bed nights decreased 15 percent and foreign bed nights increased 76 percent. In total, bed nights decreased 11 percent from last year's August.

Most foreign bed nights were recorded for travelers from Poland (310 nights).

5,400 nights (-12.2 %) were spend by leisure visitors and 1,300 nights (-5.6 %) by business visitors.

Between January and August, 40,100 bed nights (+8.5 %) were recorded for domestic visitors and 2,500 (+23.0 %) for foreigners in Other South Ostrobothnia, in total 42,600 (+9.2 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.3 percent

Total of 2.4 million bed nights (+3.9 %) were recorded in the whole country, of which 1.6 million nights (+3.7 %) were spent by domestic visitors and 786,000 nights (+4.1 %) by foreigners.

The market share of Other South Ostrobothnia out of total bed nights was 0.3 % (-0.0 percentage points), out of domestic bed nights 0.4 % and foreign bed nights 0.1 %.

3,200 tourists arrived to accommodation

Arrivals to registered accommodation decreased six percent compared to earlier year. Of all arrivals, 94.7 percent were domestic, and 5.3 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Other South Ostrobothnia on average 2.0 nights (-0.2) and foreigners 3.7 nights (+1.1).

Ferry arrivals from different harbors

Accommodation sales 233,000 euro

Registered accommodation sales in August were 233,000 euro (-10,400).

Registered January-August sales were 1.4 million euro and they increased 15,600 euro from the previous year.

Average prices

= change at least 10 %
August 2019
Amount
Change jan-August 2019
Amount
Change
Adr (Registered) 86 € 0.3 % 80 € -6.1 %
Bed Night (Registered) 35 € 7.6 % 34 € -7.4 %
Revpar (Registered) 29 € -12.1 %  26 € 9.1 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

11 accommodation establishments (+0)
260 rooms (+26)
610 beds (+52)

Room utilization 33.4 % (-4.7)
Unsold rooms 176

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "other south ostrobothnia + keyword"

Google searches for "other south ostrobothnia" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Statistics Finland

More information available in the dashboard

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