Oulu Region
Accommodation and Travel Stats
March 2019
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Oulu Region: Tourism in a nutshell
62,600
54,100
8,600
42,200
37,700
4,500
3.7 mill.
21
1,700
3,600
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.
Temperature
Rainfall
Registered bed nights increased five percent
In March 2019, 62,600 bed nights were recorded in Oulu Region (+4.8 %), of which 54,100 nights were spent by domestic visitors and 8,600 nights by foreigners. Domestic bed nights increased less than one percent and foreign bed nights increased 50 percent. In total, bed nights increased five percent from last year's March.
Most foreign bed nights were recorded for travelers from Japan (1,100 nights).
31,100 nights (-4.8 %) were spend by leisure visitors and 31,500 nights (+16.4 %) by business visitors.
Between January and March, 137,000 bed nights (-0.8 %) were recorded for domestic visitors and 26,500 (+34.3 %) for foreigners in Oulu Region, in total 163,000 (+3.6 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
Market share 3.4 percent
Total of 1.9 million bed nights (-2.3 %) were recorded in the whole country, of which 1.3 million nights (-2.6 %) were spent by domestic visitors and 566,000 nights (-1.4 %) by foreigners.
The market share of Oulu Region out of total bed nights was 3.4 % (+0.2 percentage points), out of domestic bed nights 4.2 % and foreign bed nights 1.5 %.
42,200 tourists arrived to accommodation
Arrivals to registered accommodation increased one percent compared to earlier year. Of all arrivals, 89.4 percent were domestic, and 10.6 percent were from foreign countries.
During March, domestic visitors stayed in registered accommodation in Oulu Region on average 1.4 nights (+0.02) and foreigners 1.9 nights (+0.29).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 3.7 million euro
Registered accommodation sales in March were 3.7 million euro (+401,000).
Registered January-March sales were 10.0 million euro and they increased 615,000 euro from the previous year.
Average prices
| March 2019 Amount |
Change |
jan-March 2019
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 99 € | 3.4 % | 97 € | 0.8 % |
| Revpar (Registered) | 65 € | 9.1 % | 59 € | 4.6 % |
| Bed Night (Registered) | 60 € | 6.9 % | 61 € | 2.9 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
21 accommodation establishments (+0)
1,700 rooms (-25)
3,600 beds (+19)
Room utilization 64.9 % (+3.4)
Unsold rooms 610
Registered room utilization
Website's user sessions by language
Sources: Statistics Finland