Accommodation and Travel Stats
Oulu: Tourism in a nutshell
10,500 registered bed nights (May)
In May 2020, 10,500 bed nights were recorded in Oulu (-78.9 %), of which 9,900 nights were spent by domestic visitors and 540 nights by foreigners. Domestic bed nights decreased 76 percent and foreign bed nights decreased 93 percent. In total, bed nights decreased 79 percent from last year's May.
Most foreign bed nights were recorded for travelers from Denmark (163 nights).
4,800 nights (-79.1 %) were spend by leisure visitors and 5,600 nights (-78.7 %) by business visitors.
Between January and May, 122,000 bed nights (-42.1 %) were recorded for domestic visitors and 20,600 (-46.1 %) for foreigners in Oulu, in total 142,000 (-42.7 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
Bed nights target market monitoring
3,900 tourists arrived to accommodation (May)
Arrivals to registered accommodation decreased 87 percent compared to earlier year. Of all arrivals, 96.0 percent were domestic, and 4.0 percent were from foreign countries.
During May, domestic visitors stayed in registered accommodation in Oulu on average 2.7 nights (+1.1) and foreigners 3.5 nights (+1.5).
2,800 international congress guests in 2019
The number of international congress quests decreased 35 percent from the previous year.
There was a total of 34 congresses organized (-9.0) in 2019.
1,900 air travelers (May)
The airport received a total of 1,900 passengers, which means air passenger arrivals decreased 97 percent.
Of local passengers, 0.0 % arrived from abroad, thus the share of domestic passengers was 100.0 %.
In addition, there were 2,100 passengers departing the airport (-96.2 %), therefore the total number of trips via the airport was 3,900 (-96.4 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
Ferry arrivals from different harbors
International = International cruise ships
|Adr (Non-Registered)||92 €||19.6 %||81 €||3.5 %|
|Adr (Registered)||87 €||-15.4 %||107 €||6.7 %|
|Revpar (Non-Registered)||48 €||13.0 %||46 €||6.2 %|
|Bed Night (Registered)||45 €||-30.9 %||60 €||-4.2 %|
|Revpar (Registered)||30 €||-54.1 %||57 €||-9.7 %|
Tax free sales -15.7 % (January)
Tax free sales decreased 16 percent from the previous year.
(Russians -1.1 %, Chinese -64.9 %, Japanese -26.9 %)
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (May)
5.0 accommodation establishments (-9)
470 rooms (-1,100)
1,000 beds (-2,200)
Room utilization 34.0 % (-29)
(for establishments in use)
Unsold rooms 310
Airbnb and HomeAway
280 accommodation establishments (-20)
240 apartments (-21)
390 rooms (-28)
Apartment utilization 51.9 % (-3.0)
(for apartments in use)
Unsold apartments 115
Registered room utilization
Website's user sessions by language
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in June was 8.66/10 (+0.2).