Ovanåker
Accommodation and Travel Stats

March 2020

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Ovanåker: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 1,500
75 %
icon: sweden 1,400
83 %
icon: foreign 52
20 %
Visitors icon
Visitors
icon: star 570
86 %
icon: sweden 550
83 %
icon: foreign 21
320 %
Accommodation Sales icon
Accommodation Sales
icon: star 555,000 SEK
60 %
Average prices:
Night
381.30 SEK
37.80 SEK
Room
632.60 SEK
372.70 SEK
RevPAR
148.70 SEK
13.60 SEK
Capacity icon
Capacity
icon: establishment 8.0
33 %
icon: room 132
33 %
icon: bed 300
23 %
utilization icon
Utilization
icon: room 0.24
75 %
icon: bed 0.18
25 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 75 percent

In March 2020, 1,500 bed nights were recorded in Ovanåker (+75.3 %), of which 1,400 nights were spent by domestic visitors and 52 nights by foreigners. Domestic bed nights increased 83 percent and foreign bed nights decreased 20 percent. In total, bed nights increased 75 percent from last year's March.

128 rooms (+100.0 %) were booked by leisure visitors and 750 rooms (+165.6 %) by business visitors.

Between January and March, 4,800 bed nights (+72.6 %) were recorded for domestic visitors and 470 (+147.4 %) for foreigners in Ovanåker, in total 5,300 (+77.4 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent

Total of 2.8 million bed nights (-37.8 %) were recorded in the whole country, of which 2.4 million nights (-33.7 %) were spent by domestic visitors and 405,000 nights (-54.3 %) by foreigners.

The market share of Ovanåker out of total bed nights was 0.1 % (0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

570 tourists arrived to accommodation

Arrivals to registered accommodation increased 86 percent compared to earlier year. Of all arrivals, 96.3 percent were domestic, and 3.7 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Ovanåker on average 2.5 nights (+0.01) and foreigners 2.5 nights (-11).

Ferry arrivals from different harbors

Accommodation sales 555,000 SEK

Registered accommodation sales in March were 555,000 SEK (+207,000).

Registered January-March sales were 2.0 million SEK and they increased 1.3 million euro from the previous year.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Registered) 630 SEK -37.1 % 650 SEK 5.5 %
Bed Night (Registered) 380 SEK -9.0 % 380 SEK 48.8 %
Revpar (Registered) 149 SEK 10.1 % 240 SEK 124.6 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

8.0 accommodation establishments (+2)
132 rooms (+33)
300 beds (+56)

Room utilization 23.5 % (+10)
Unsold rooms 101
Bed utilization 18.4 % (+3.7)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "ovanåker + keyword"

Google searches for "ovanåker" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Statistics Sweden

More information available at the dashboard

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