Övertorneå
Accommodation and Travel Stats

June 2020

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Övertorneå: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 1,600
9 %
icon: sweden 1.0
97 %
icon: foreign 158
87 %
Visitors icon
Visitors
icon: star 530
44 %
icon: sweden 1.0
97 %
icon: foreign 26
96 %
Capacity icon
Capacity
icon: establishment 7.0
0 %
icon: room 115
3 %
icon: bed 380
2 %
utilization icon
Utilization
icon: room 16 %
24 %
icon: bed 12 %
62 %
Weather icon
Weather
icon: temperature -7.2 °C
8.4 °C
icon: rainfall 72 mm
2 mm

1,500 registered bed nights

In June 2020, 1,500 registered bed nights were recorded in Övertorneå (-30.2 %), of which 39 nights were spent by domestic visitors and 158 nights by foreigners. Registered domestic bed nights decreased nine percent and registered foreign bed nights decreased 87 percent. In total, registered bed nights decreased 30 percent from last year's June.

960 rooms (-25.7 %) were booked by leisure visitors and 640 rooms (+272.0 %) by business visitors.

Between January and June, 174 registered bed nights (+52.6 %) were recorded for domestic visitors and 2,000 (-42.7 %) for foreigners in Övertorneå, in total 8,600 (+0.8 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.0 percent

Total of 3.7 million registered bed nights (-48.4 %) were recorded in the whole country, of which 3.4 million nights (-32.3 %) were spent by domestic visitors and 257,000 nights (-87.6 %) by foreigners.

The market share of Övertorneå out of total registered bed nights was 0.0 % (0.0 percentage points), out of domestic bed nights 0.0 % and foreign bed nights 0.1 %.

530 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 44 percent compared to earlier year. Of all registered arrivals, 0.2 percent were domestic, and 4.9 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Övertorneå on average 1.0 nights (-0.08) and foreigners 6.1 nights (+4.1).

Ferry arrivals from different harbors

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

7.0 accommodation establishments (+0)
115 rooms (-3)
380 beds (-8)

Room utilization 16.3 % (-5.1)
Unsold rooms 96
Bed utilization 12.0 % (-19)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "övertorneå + keyword"

Google searches for "övertorneå" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland, Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available at the dashboard

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