Parainen
Accommodation and Travel Stats

October 2020

Parainen: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 2,800
8 %
icon: finland 2,700
54 %
icon: foreign 163
82 %
Visitors icon
Visitors
icon: star 1,500
74 %
icon: finland 1,400
113 %
icon: foreign 82
59 %
Accommodation Sales icon
Accommodation Sales
icon: star 121,000 €
Average prices:
Night
42.80 €
Room
79.50 €
RevPAR
13.00 €
Capacity icon
Capacity
icon: establishment 17
42 %
icon: room 330
17 %
icon: bed 1,100
14 %
Weather icon
Weather
icon: temperature 10.2 °C
2.2 °C
icon: rainfall 83 mm
20 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased eight percent

In October 2020, 2,800 bed nights were recorded in Parainen (+7.5 %), of which 2,700 nights were spent by domestic visitors and 163 nights by foreigners. Domestic bed nights increased 54 percent and foreign bed nights decreased 82 percent. In total, bed nights increased eight percent from last year's October.

2,200 nights (+34.9 %) were spend by leisure visitors and 610 nights (-38.2 %) by business visitors.

Between January and October, 55,600 bed nights (+28.5 %) were recorded for domestic visitors and 7,400 (-47.6 %) for foreigners in Parainen, in total 63,100 (+9.7 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.3 percent

Total of 1.1 million bed nights (-32.3 %) were recorded in the whole country, of which 1.1 million nights (-14.8 %) were spent by domestic visitors and 79,700 nights (-81.7 %) by foreigners.

The market share of Parainen out of total bed nights was 0.3 % (+0.1 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.2 %.

1,500 tourists arrived to accommodation

Arrivals to registered accommodation increased 74 percent compared to earlier year. Of all arrivals, 94.5 percent were domestic, and 5.5 percent were from foreign countries.

During October, domestic visitors stayed in registered accommodation in Parainen on average 1.9 nights (-0.72) and foreigners 2.0 nights (-2.6).

Ferry arrivals from different harbors

Accommodation sales 121,000 euro

Registered accommodation sales in October were 121,000 euro.

Average prices

= change at least 10 %
October 2020
Amount
Change jan-October 2020
Amount
Change
Adr (Registered) 80 € 91 €
Bed Night (Registered) 43 € 35 €
Revpar (Registered) 13 € 25 €

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

17 accommodation establishments (+5)
330 rooms (+47)
1,100 beds (+140)

Room utilization 16.3 %
Unsold rooms 280

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "parainen + keyword"

Google searches for "parainen" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Finnish Meteorological Institute, Global Blue, Statistics Finland

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