Pietarsaari Region
Accommodation and Travel Stats

March 2019

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Pietarsaari Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 3,200
30 %
icon: finland 2,500
29 %
icon: foreign 720
31 %
Top 3:
Estonia
250
264 %
Germany
67
139 %
Italy
58
164 %
Visitors icon
Visitors
icon: star 1,600
20 %
icon: finland 1,400
23 %
icon: foreign 220
7 %
Top 3:
Sweden
28
45 %
Germany
25
108 %
United Kingdom
18
350 %
Accommodation Sales icon
Accommodation Sales
icon: star 216,000
24 %
Average prices:
Night
67.00 €
2.90 €
Room
88.60 €
1.00 €
RevPAR
25.70 €
3.70 €
Capacity icon
Capacity
icon: establishment 9.0
0 %
icon: room 270
4 %
icon: bed 480
7 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Temperature

Rainfall

Registered bed nights increased 30 percent

In March 2019, 3,200 bed nights were recorded in Pietarsaari Region (+29.5 %), of which 2,500 nights were spent by domestic visitors and 720 nights by foreigners. Domestic bed nights increased 29 percent and foreign bed nights increased 31 percent. In total, bed nights increased 30 percent from last year's March.

Most foreign bed nights were recorded for travelers from Estonia (250 nights).

1,200 nights (-0.8 %) were spend by leisure visitors and 2,000 nights (+59.8 %) by business visitors.

Between January and March, 5,800 bed nights (-2.2 %) were recorded for domestic visitors and 1,700 (-0.6 %) for foreigners in Pietarsaari Region, in total 7,400 (-1.9 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.2 percent

Total of 1.9 million bed nights (-2.3 %) were recorded in the whole country, of which 1.3 million nights (-2.6 %) were spent by domestic visitors and 566,000 nights (-1.4 %) by foreigners.

The market share of Pietarsaari Region out of total bed nights was 0.2 % (0.0 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.1 %.

1,600 tourists arrived to accommodation

Arrivals to registered accommodation increased 20 percent compared to earlier year. Of all arrivals, 86.9 percent were domestic, and 13.1 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Pietarsaari Region on average 1.8 nights (+0.09) and foreigners 3.3 nights (+0.6).

Ferry arrivals from different harbors

Accommodation sales 216,000 euro

Registered accommodation sales in March were 216,000 euro (+42,100).

Registered January-March sales were 557,000 euro and they increased 5,900 euro from the previous year.

Average prices

= change at least 10 %
March 2019
Amount
Change jan-March 2019
Amount
Change
Adr (Registered) 89 € -1.1 % 91 € 2.6 %
Bed Night (Registered) 67 € -4.1 % 75 € 3.0 %
Revpar (Registered) 26 € 16.8 %  23 € -5.6 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

9.0 accommodation establishments (+0)
270 rooms (+10)
480 beds (+31)

Room utilization 29.0 % (+4.4)
Unsold rooms 192

Registered room utilization

Website's user sessions by language

Sources: Statistics Finland

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