Accommodation and Travel Stats
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Pirkanmaa: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
Registered bed nights increased 119 percent
In May 2022, 150,000 registered bed nights were recorded in Pirkanmaa (+119.0 %), of which 118,000 nights were spent by domestic visitors and 32,600 nights by foreigners. Registered domestic bed nights increased 78 percent and registered foreign bed nights increased 1,100 percent. In total, registered bed nights increased 119 percent from last year's May.
Most foreign registered bed nights were recorded for travelers from Sweden (6,500 nights).
84,600 nights (+91.4 %) were spend by leisure visitors and 65,900 nights (+168.7 %) by business visitors.
Between January and May, 507,000 registered bed nights (+92.6 %) were recorded for domestic visitors and 58,200 (+440.9 %) for foreigners in Pirkanmaa, in total 566,000 (+106.2 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
83,700 tourists arrived to registered accommodation
Arrivals to registered accommodation increased 105 percent compared to earlier year. Of all registered arrivals, 88.4 percent were domestic, and 11.6 percent were from foreign countries.
During May, domestic visitors stayed in registered accommodation in Pirkanmaa on average 1.6 nights (-0.06) and foreigners 3.4 nights (+0.26).
Visitor days by region
Visitor days by city
Visitor days by postal code
Visitor nights by region
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 14.4 million euro
Registered accommodation sales in May were 14.4 million euro (+10.8 million).
Registered January-May sales were 38.4 million euro and they increased 24.9 million euro from the previous year.
|Adr (Registered)||155 €||67.0 %||121 €||28.9 %|
|Bed Night (Registered)||96 €||83.2 %||68 €||38.5 %|
|Revpar (Registered)||89 €||196.9 %||54 €||106.0 %|
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
75 accommodation establishments (+4)
5,300 rooms (+1,100)
12,300 beds (+2,400)
Room utilization 57.8 % (+25)
Unsold rooms 2,200
Bed utilization 39.4 % (+16)
Registered room utilization for establishments
Sources: Statistics Finland