Accommodation and Travel Stats
Pirkanmaa: Tourism in a nutshell
89,600 registered bed nights
In January 2018, 89,600 bed nights were recorded in Pirkanmaa (-2.1 %), of which 74,300 nights were spent by domestic visitors and 15,300 nights by foreigners. Domestic bed nights decreased seven percent and foreign bed nights increased 35 percent. In total, bed nights decreased two percent from last year's January.
47,800 nights (-15.0 %) were spend by leisure visitors and 41,900 nights (+18.5 %) by business visitors.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
Market share 5.9 percent
Total of 1.5 million bed nights (+3.5 %) were recorded in the whole country, of which 856,000 nights (+0.8 %) were spent by domestic visitors and 671,000 nights (+7.2 %) by foreigners.
The market share of Pirkanmaa out of total bed nights was 5.9 % (-0.3 percentage points), out of domestic bed nights 8.7 % and foreign bed nights 2.3 %.
57,100 tourists arrived to accommodation
Arrivals to registered accommodation decreased four percent compared to earlier year. Of all arrivals, 88.4 percent were domestic, and 11.6 percent were from foreign countries.
During January, domestic visitors stayed in registered accommodation in Pirkanmaa on average 1.5 nights (-0.01) and foreigners 2.3 nights (+0.09).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 5.0 million euro
Registered accommodation sales in January were 5.0 million euro (-42,900).
|Adr (Registered)||89 €||-2.2 %|
|Bed Night (Registered)||56 €||1.3 %|
|Revpar (Registered)||37 €||-1.1 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
64 accommodation establishments (+0)
4,400 rooms (+82)
10,000 beds (+210)
Room utilization 41.6 % (+0.4)
Unsold rooms 2,600
Bed utilization 29.4 % (-0.8)
Registered room utilization
Website's user sessions by language
Sources: Statistics Finland