Pohjois-Lappi
Accommodation and Travel Stats

September 2020

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Pohjois-Lappi: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 54,400
2 %
icon: finland 51,700
16 %
icon: foreign 2,700
75 %
Visitors icon
Visitors
icon: star 24,900
2 %
icon: finland 23,600
28 %
icon: foreign 1,300
79 %
Accommodation Sales icon
Accommodation Sales
icon: star 2.4 mill. €
12 %
Average prices:
Night
43.50 €
4.90 €
Room
87.20 €
3.30 €
RevPAR
31.70 €
3.00 €
Capacity icon
Capacity
icon: establishment 48
0 %
icon: room 2,500
2 %
icon: bed 7,100
1 %
utilization icon
Utilization
icon: room 36 %
5 %
icon: bed 23 %
5 %
Weather icon
Weather
icon: temperature 7.5 °C
0.7 °C
icon: rainfall 28 mm
14 mm

54,400 registered bed nights

In September 2020, 54,400 registered bed nights were recorded in Pohjois-Lappi (-2.0 %), of which 51,700 nights were spent by domestic visitors and 2,700 nights by foreigners. Registered domestic bed nights increased 16 percent and registered foreign bed nights decreased 75 percent. In total, registered bed nights decreased two percent from last year's September.

45,800 nights (+5.6 %) were spend by leisure visitors and 8,600 nights (-29.3 %) by business visitors.

Between January and September, 227,000 registered bed nights (-10.0 %) were recorded for domestic visitors and 186,000 (-37.5 %) for foreigners in Pohjois-Lappi, in total 414,000 (-24.9 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 4.4 percent

Total of 1.2 million registered bed nights (-32.1 %) were recorded in the whole country, of which 1.1 million nights (-12.4 %) were spent by domestic visitors and 92,200 nights (-82.1 %) by foreigners.

The market share of Pohjois-Lappi out of total registered bed nights was 4.4 % (+1.3 percentage points), out of domestic bed nights 4.5 % and foreign bed nights 2.9 %.

24,900 tourists arrived to registered accommodation

Arrivals to registered accommodation increased two percent compared to earlier year. Of all registered arrivals, 94.8 percent were domestic, and 5.2 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Pohjois-Lappi on average 2.2 nights (-0.23) and foreigners 2.1 nights (+0.29).

Ferry arrivals from different harbors

Accommodation sales 2.4 million euro

Registered accommodation sales in September were 2.4 million euro (-320,000).

Registered January-September sales were 28.3 million euro and they decreased 6.3 million euro from the previous year.

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 87 € -3.7 % 136 € 13.1 %
Bed Night (Registered) 43 € -10.1 % 68 € 9.0 %
Revpar (Registered) 32 € -8.7 % 53 € -1.9 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

48 accommodation establishments (+0)
2,500 rooms (-48)
7,100 beds (-80)

Room utilization 36.3 % (-2.0)
Unsold rooms 1,600
Bed utilization 22.9 % (-1.2)

Registered room utilization for establishments

Global Google searches for "pohjois-lappi + keyword"

Google searches for "pohjois-lappi" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland

More information available at the dashboard

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