Pori Region
Accommodation and Travel Stats

May 2020

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Pori Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 5,800
75 %
icon: finland 5,300
74 %
icon: foreign 520
81 %
Visitors icon
Visitors
icon: star 2,800
78 %
icon: finland 2,600
76 %
icon: foreign 116
90 %
Accommodation Sales icon
Accommodation Sales
icon: star 223,000 €
85 %
Average prices:
Night
38.50 €
26.70 €
Room
84.20 €
17.10 €
RevPAR
13.00 €
37.10 €
Capacity icon
Capacity
icon: establishment 17
26 %
icon: room 520
45 %
icon: bed 1,500
36 %
utilization icon
Utilization
icon: room 15 %
69 %
icon: bed 11 %
65 %
Weather icon
Weather
icon: temperature 8.3 °C
1.3 °C
icon: rainfall 24 mm
40 mm

5,800 registered bed nights

In May 2020, 5,800 bed nights were recorded in Pori Region (-74.8 %), of which 5,300 nights were spent by domestic visitors and 520 nights by foreigners. Domestic bed nights decreased 74 percent and foreign bed nights decreased 81 percent. In total, bed nights decreased 75 percent from last year's May.

3,900 nights (-59.1 %) were spend by leisure visitors and 1,900 nights (-85.8 %) by business visitors.

Between January and May, 32,700 bed nights (-49.9 %) were recorded for domestic visitors and 6,800 (-28.8 %) for foreigners in Pori Region, in total 39,500 (-47.2 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 1.9 percent

Total of 300,000 bed nights (-81.0 %) were recorded in the whole country, of which 280,000 nights (-74.7 %) were spent by domestic visitors and 19,500 nights (-95.8 %) by foreigners.

The market share of Pori Region out of total bed nights was 1.9 % (+0.5 percentage points), out of domestic bed nights 1.9 % and foreign bed nights 2.6 %.

2,800 tourists arrived to accommodation

Arrivals to registered accommodation decreased 78 percent compared to earlier year. Of all arrivals, 95.8 percent were domestic, and 4.2 percent were from foreign countries.

During May, domestic visitors stayed in registered accommodation in Pori Region on average 2.0 nights (+0.17) and foreigners 4.5 nights (+2.1).

Ferry arrivals from different harbors

Accommodation sales 223,000 euro

Registered accommodation sales in May were 223,000 euro (-1.3 million).

Registered January-May sales were 2.3 million euro and they decreased 2.5 million euro from the previous year.

Average prices

= change at least 10 %
May 2020
Amount
Change jan-May 2020
Amount
Change
Adr (Registered) 84 € -16.9 % 89 € -6.2 %
Bed Night (Registered) 39 € -40.9 % 58 € -8.8 %
Revpar (Registered) 13 € -74.1 % 21 € -40.9 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

17 accommodation establishments (-6)
520 rooms (-440)
1,500 beds (-860)

Room utilization 15.4 % (-34)
Unsold rooms 440
Bed utilization 10.5 % (-19)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "pori region + keyword"

Google searches for "pori region" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland

More information available at the dashboard

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