Pori
Accommodation and Travel Stats

March 2020

Pori: Tourism in a nutshell

Bed Nights icon
Bed Nights (February)
icon: star 11,400
2 %
icon: finland 9,500
3 %
icon: foreign 1,900
38 %
Top 3:
Russia
320
540 %
Hungary
270
1,814 %
Sweden
156
27 %
Visitors icon
Visitors (February)
icon: star 7,500
4 %
icon: finland 6,900
3 %
icon: foreign 600
13 %
Top 3:
Russia
101
405 %
Sweden
89
21 %
Estonia
56
47 %
Accommodation Sales icon
Accommodation Sales (February)
icon: star 701,000
7 %
Average prices:
Night
61.40 €
5.90 €
Room
91.60 €
2.90 €
RevPAR
35.90 €
2.40 €
Capacity icon
Capacity (February)
icon: establishment 13
0 %
icon: room 670
2 %
icon: bed 1,600
0 %
Tax Free icon
Tax Free (January)
icon: star 60 %
Russia
52 %
China
100 %
Weather icon
Weather
icon: temperature 1.4 °C
1.6 °C
icon: rain 50 mm
29 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Temperature

Rainfall

Registered bed nights increased two percent (February)

In February 2020, 11,400 bed nights were recorded in Pori (+2.2 %), of which 9,500 nights were spent by domestic visitors and 1,900 nights by foreigners. Domestic bed nights decreased three percent and foreign bed nights increased 38 percent. In total, bed nights increased two percent from last year's February.

Most foreign bed nights were recorded for travelers from Russia (320 nights).

4,800 nights (-13.9 %) were spend by leisure visitors and 6,700 nights (+18.0 %) by business visitors.

Between January and February, 17,500 bed nights (-5.0 %) were recorded for domestic visitors and 3,400 (+21.6 %) for foreigners in Pori, in total 20,900 (-1.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.6 percent (February)

Total of 1.8 million bed nights (+7.2 %) were recorded in the whole country, of which 1.2 million nights (+10.1 %) were spent by domestic visitors and 613,000 nights (+1.9 %) by foreigners.

The market share of Pori out of total bed nights was 0.6 % (-0.0 percentage points), out of domestic bed nights 0.8 % and foreign bed nights 0.3 %.

7,500 tourists arrived to accommodation (February)

Arrivals to registered accommodation increased four percent compared to earlier year. Of all arrivals, 91.9 percent were domestic, and 8.1 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in Pori on average 1.4 nights (-0.09) and foreigners 3.1 nights (+0.56).

420 air travelers

The airport received a total of 420 passengers, which means air passenger arrivals increased 132 percent.

Of local passengers, 2.2 % arrived from abroad, thus the share of domestic passengers was 97.8 %.

In addition, there were 370 passengers departing the airport (+103.9 %), therefore the total number of trips via the airport was 780.

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

Accommodation sales 786,000 euro (February)

Total accommodation sales in February were 786,000 euro (-5,100). The share of Airbnb and HomeAway was 12.2 percent. Therefore, registered accommodation sales were 701,000 euro (-51,000) and Airbnb and HomeAway sales 85,200 euro (+46,000).

Total January-February sales were 1.5 million euro and they decreased 32,400 euro from the previous year.

Average prices

= change at least 10 %
February 2020
Amount
Change jan-February 2020
Amount
Change
Adr (Registered) 92 € -3.1 % 91 € -1.8 %
Adr (Airbnb & Homeaway) 84 € 4.3 % 83 € -13.2 % 
Bed Night (Registered) 61 € -8.8 % 63 € -4.5 %
Revpar (Airbnb & Homeaway) 40 € 19.8 %  37 € -6.1 %
Revpar (Registered) 36 € -6.2 % 33 € -5.7 %

Tax free sales -60.2 % (January)

Tax free sales decreased 60 percent from the previous year.

(Russians -52.4 %, Chinese -100.0 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (February)

Registered Accommodation

13 accommodation establishments (+0)
670 rooms (+16)
1,600 beds (+3)

Room utilization 39.2 % (-1.3)
Unsold rooms 410

Airbnb and HomeAway

111 apartments (+16)
17 private rooms (-1)
0.0 shared rooms (+0)

Apartment utilization 47.4 % (+6.1)
Unsold apartments 58

Registered room utilization

Website's user sessions by language

Sources: Airdna, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland

VISIT PORI OY
Matkailuneuvonta Itäpuisto 7, 28100 Pori
+358 (0)2 621 7900, info@visitpori.fi, visitpori.fi

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