Pori
Accommodation and Travel Stats

August 2020

Pori: Tourism in a nutshell

Bed Nights icon
Bed Nights (July)
icon: star 51,000
4 %
icon: finland 49,800
8 %
icon: foreign 1,100
60 %
Visitors icon
Visitors (July)
icon: star 32,600
8 %
icon: finland 32,200
12 %
icon: foreign 410
70 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.4 mill.
1 %
Average prices:
Night
52.10 €
1.80 €
Room
101.00 €
3.50 €
RevPAR
63.20 €
6.50 €
Capacity icon
Capacity
icon: room 720
11 %
icon: bed 1,800
11 %
Tax Free icon
Tax Free (January)
icon: star 60 %
Russia
52 %
Weather icon
Weather
icon: temperature 16.2 °C
0.3 °C
icon: rainfall 22 mm
68 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased four percent (July)

In July 2020, 51,000 bed nights were recorded in Pori (+3.9 %), of which 49,800 nights were spent by domestic visitors and 1,100 nights by foreigners. Domestic bed nights increased eight percent and foreign bed nights decreased 60 percent. In total, bed nights increased four percent from last year's July.

43,900 nights (+14.4 %) were spend by leisure visitors and 7,100 nights (-33.7 %) by business visitors.

Between January and July, 102,000 bed nights (-19.4 %) were recorded for domestic visitors and 7,000 (-49.9 %) for foreigners in Pori, in total 109,000 (-22.5 %) nights.

Preliminary bed nights

Based on Benchmarking Alliance data, there were 27,300 bed nights in August 2020.

Registered bed nights

Bed nights by country of arrival

Market share 2.0 percent (July)

Total of 2.6 million bed nights (-21.7 %) were recorded in the whole country, of which 2.4 million nights (-2.2 %) were spent by domestic visitors and 141,000 nights (-82.3 %) by foreigners.

The market share of Pori out of total bed nights was 2.0 % (+0.5 percentage points), out of domestic bed nights 2.1 % and foreign bed nights 0.8 %.

32,600 tourists arrived to accommodation (July)

Arrivals to registered accommodation increased eight percent compared to earlier year. Of all arrivals, 98.8 percent were domestic, and 1.2 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Pori on average 1.5 nights (-0.05) and foreigners 2.8 nights (+0.66).

158 air travelers

The airport received a total of 158 passengers, which means air passenger arrivals decreased 61 percent.

Of local passengers, 5.7 % arrived from abroad, thus the share of domestic passengers was 94.3 %.

In addition, there were 165 passengers departing the airport (-68.5 %), therefore the total number of trips via the airport was 320 (-65.3 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

Accommodation sales 1.4 million euro

Registered accommodation sales in August were 1.4 million euro (-11,900).

Registered January-August sales were 6.3 million euro and they decreased 3.1 million euro from the previous year.

Average prices

= change at least 10 %
August 2020
Amount
Change jan-August 2020
Amount
Change
Adr (Registered) 101 € 3.5 % 102 € -3.0 %
Revpar (Registered) 63 € 11.5 %  44 € -16.4 % 
Bed Night (Registered) 52 € 3.5 % 46 € -16.5 % 

Preliminary accommodation sales

Based on Benchmarking Alliance data, registered accommodation sales were 1.4 million in August 2020.

Tax free sales -60.2 % (January)

Tax free sales decreased 60 percent from the previous year.

(Russians -52.4 %, Chinese -100.0 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

720 rooms (-89)
1,800 beds (-220)

Room utilization 62.6 % (+4.5)
Unsold rooms 270

Registered room utilization for establishments

Website's user sessions by language

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in August was 7.81/10 (-0.55).

Hotel customer satisfaction by nationalities

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Sources: Benchmarking Alliance, Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland

VISIT PORI OY
Matkailuneuvonta Itäpuisto 7, 28100 Pori
+358 (0)2 621 7900, info@visitpori.fi, visitpori.fi

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