Porvoo
Accommodation and Travel Stats

March 2021

Porvoo: Tourism in a nutshell

Bed Nights (February)

4,300

58 %

4,100

49 %

160

92 %

Top 3:

Lithuania

43 %

United Kingdom

72 %

Slovakia

1,400 %

Visitors (February)

2,900

47 %

2,900

42 %

90 %

Top 3:

Estonia

71 %

Poland

5.0

67 %

Italy

5.0

38 %

Accommodation Sales (February)

297,000 €

54 %

Average prices:

Night

69.70 €

6.20 €

Room

117.00 €

21.90 €

RevPAR

21.10 €

26.20 €

Capacity (February)

0 %

480

3 %

980

5 %

Foreign Visitor Spending (February)

30,100 €

90 %

Daily Visitors

2,900 €

Overnight Visitors

27,200 €

Weather

-0.5 °C

2.3 °C

43 mm

13 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

4,300 registered bed nights (February)

In February 2021, 4,300 bed nights were recorded in Porvoo (-58.0 %), of which 4,100 nights were spent by domestic visitors and 160 nights by foreigners. Domestic bed nights decreased 49 percent and foreign bed nights decreased 92 percent. In total, bed nights decreased 58 percent from last year's February.

Most foreign bed nights were recorded for travelers from Lithuania (30 nights).

1,300 nights (-52.8 %) were spend by leisure visitors and 3,000 nights (-59.9 %) by business visitors.

Between January and February, 7,500 bed nights (-48.6 %) were recorded for domestic visitors and 270 (-94.6 %) for foreigners in Porvoo, in total 7,700 (-60.2 %) nights.

Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.

Registered bed nights

Bed nights by country of arrival

Market share 0.5 percent (February)

Total of 902,000 bed nights (-51.3 %) were recorded in the whole country, of which 842,000 nights (-32.1 %) were spent by domestic visitors and 59,500 nights (-90.3 %) by foreigners.

The market share of Porvoo out of total bed nights was 0.5 % (-0.1 percentage points), out of domestic bed nights 0.5 % and foreign bed nights 0.3 %.

2,900 tourists arrived to accommodation (February)

Arrivals to registered accommodation decreased 47 percent compared to earlier year. Of all arrivals, 97.9 percent were domestic, and 2.1 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in Porvoo on average 1.4 nights (-0.2) and foreigners 2.6 nights (-0.74).

Ferry arrivals from different harbors

International = International cruise ships

Foreign visitors and their consumption (February)

The number of foreign visitors in February was 141 (-90.1 %). Out of them 44 were on a daytrip and 96 stayed at least for one night.

The cumulative number of foreign visitors between January and February was 280 (-92.5 %).

Total consumption of these visitors in Porvoo in February was 30,100 euro (214 per visitor). Overnight visitors spent 27,200 euro and day visitors 2,900 euro. Between January and February the consumption was 62,600 euro.

The figures are estimates and based on TAK Border Research results.

Accommodation sales 416,000 euro (February)

Total accommodation sales in February were 416,000 euro (-314,000). The share of Airbnb and Vrbo was 28.6 percent. Therefore, registered accommodation sales were 297,000 euro (-346,000) and non-registered sales 119,000 euro (+32,900).

Total January-February sales were 725,000 euro and they decreased 719,000 euro from the previous year.

Average prices

= change at least 10 %
	February 2021 Amount	Change	jan-February 2021 Amount	Change
Adr (Non-Registered)	168 €	33.8 %	151 €	24.8 %
Adr (Registered)	117 €	23.1 %	114 €	20.3 %
Revpar (Non-Registered)	81 €	43.5 %	62 €	12.4 %
Bed Night (Registered)	70 €	9.8 %	70 €	7.5 %
Revpar (Registered)	21 €	-55.4 %	18 €	-58.1 %

adr=average daily rate, revpar=revenue per available room (adr * utilization), bed night=accommodation sales per bed nights

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (February)

Registered Accommodation

10 accommodation establishments (+0)
480 rooms (-17)
980 beds (-48)

Room utilization 18.0 % (-32)
Unsold rooms 400
Bed utilization 15.6 % (-22)

Airbnb and Vrbo

125 accommodation establishments (+12)
113 apartments (+30)
210 rooms (+26)

Apartment utilization 48.4 % (+3.3)
Unsold apartments 58

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "porvoo"

Global Google searches for "porvoo + keyword"

Google searches for "porvoo" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in March was 8.93/10 (+0.3).

Hotel customer satisfaction by nationalities

Sources: Airdna, Booking.Com, Business Finland, Finnish Meteorological Institute, Statistics Finland, Tak Border Research, Tak Research

MATKAILUNEUVONTA
Läntinen Aleksanterinkatu 1
06100 Porvoo
Puh. 040 489 9801
tourist.office at porvoo.fi

More information available at the dashboard

Porvoo Accommodation and Travel Stats