Porvoo
Accommodation and Travel Stats

September 2020

Porvoo: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 6,500
52 %
icon: finland 5,800
37 %
icon: foreign 660
85 %
Top 3:
Netherlands
185
16 %
Romania
108
500 %
Lithuania
86
760 %
Visitors icon
Visitors
icon: star 4,600
39 %
icon: finland 4,400
26 %
icon: foreign 143
90 %
Top 3:
Netherlands
21
63 %
Germany
19
85 %
Estonia
19
73 %
Accommodation Sales icon
Accommodation Sales
icon: star 505,000 €
46 %
Average prices:
Night
78.00 €
8.60 €
Room
123.70 €
24.20 €
RevPAR
32.90 €
24.90 €
Capacity icon
Capacity
icon: establishment 10
0 %
icon: room 560
1 %
icon: bed 1,100
2 %
Foreign Visitor Spending icon
Foreign Visitor Spending
icon: foreign 65,400 €
90 %
Daily Visitors
6,600 €
Overnight Visitors
58,800 €
Weather icon
Weather
icon: temperature 13.1 °C
0.9 °C
icon: rainfall 67 mm
43 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

6,500 registered bed nights

In September 2020, 6,500 bed nights were recorded in Porvoo (-52.2 %), of which 5,800 nights were spent by domestic visitors and 660 nights by foreigners. Domestic bed nights decreased 37 percent and foreign bed nights decreased 85 percent. In total, bed nights decreased 52 percent from last year's September.

Most foreign bed nights were recorded for travelers from Netherlands (185 nights).

1,800 nights (-55.7 %) were spend by leisure visitors and 4,600 nights (-50.7 %) by business visitors.

Between January and September, 61,100 bed nights (-22.4 %) were recorded for domestic visitors and 12,500 (-61.1 %) for foreigners in Porvoo, in total 73,600 (-33.6 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.5 percent

Total of 1.2 million bed nights (-32.3 %) were recorded in the whole country, of which 1.1 million nights (-12.3 %) were spent by domestic visitors and 87,000 nights (-83.1 %) by foreigners.

The market share of Porvoo out of total bed nights was 0.5 % (-0.2 percentage points), out of domestic bed nights 0.5 % and foreign bed nights 0.8 %.

4,600 tourists arrived to accommodation

Arrivals to registered accommodation decreased 39 percent compared to earlier year. Of all arrivals, 96.9 percent were domestic, and 3.1 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Porvoo on average 1.3 nights (-0.24) and foreigners 4.6 nights (+1.7).

40 international congress guests in 2019

The number of international congress quests decreased two percent from the previous year.

There was a total of 1.0 congresses organized (+0.0) in 2019.

Ferry arrivals from different harbors

Foreign visitors and their consumption

The number of foreign visitors in September was 310 (-90.4 %). Out of them 102 were on a daytrip and 210 stayed at least for one night.

The cumulative number of foreign visitors between January and September was 7,600 (-73.4 %).

Total consumption of these visitors in Porvoo in September was 65,400 euro (211 per visitor). Overnight visitors spent 58,800 euro and day visitors 6,600 euro. Between January and September the consumption was 1.7 million euro.

Accommodation sales 617,000 euro

Total accommodation sales in September were 617,000 euro (-485,000). The share of Airbnb and Vrbo was 18.1 percent. Therefore, registered accommodation sales were 505,000 euro (-436,000) and non-registered sales 112,000 euro (-49,200).

Total January-September sales were 6.1 million euro and they decreased 1.8 million euro from the previous year.

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Non-Registered) 138 € 3.3 % 156 € 18.6 % 
Adr (Registered) 124 € 24.3 %  103 € 5.6 %
Bed Night (Registered) 78 € 12.4 %  63 € 2.7 %
Revpar (Non-Registered) 57 € -24.8 %  82 € 21.5 % 
Revpar (Registered) 33 € -43.1 %  36 € -24.8 % 

Tax free sales +25.2 % (January)

Tax free sales increased 25 percent from the previous year.

(Russians +15.1 %, Chinese -100.0 %, Japanese +66.0 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+0)
560 rooms (+5)
1,100 beds (+21)

Room utilization 26.6 % (-31)
Unsold rooms 410
Bed utilization 21.0 % (-21)

Airbnb and Vrbo

145 accommodation establishments (+0)
129 apartments (+20)
230 rooms (-3)

Apartment utilization 41.4 % (-15)
Unsold apartments 76

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "porvoo + keyword"

Google searches for "porvoo" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in September was 8.46/10 (-0.19).

Hotel customer satisfaction by nationalities

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Sources: Airdna, Booking.Com, Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland, Tak Border Research, Tak Research

MATKAILUNEUVONTA
Läntinen Aleksanterinkatu 1
06100 Porvoo
Puh. 040 489 9801
tourist.office at porvoo.fi

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