Loviisa Region
Accommodation and Travel Stats

August 2024

Lovisa Region: Tourism in a nutshell

Total
(July)
icon: new 12,000
44 %
Registered Accommodation
(July)
icon: star 7,300
111 %
icon: finland 5,600
95 %
icon: foreign 1,700
187 %
Non-registered Accommodation
(August)
icon: star 4,300
20 %
Top 3 (Reg.):
Germany
380
798%
France
350
3,380%
Switzerland
210
109%
Total
(July)
icon: new 5,800
34 %
Registered Accommodation
(July)
icon: star 4,100
93 %
icon: finland 3,300
98 %
icon: foreign 810
77 %
Non-registered Accommodation
(August)
icon: star 1,700
3 %
Top 3 (Reg.):
Germany
230
457%
Estonia
120
38%
France
97
870%
Total
(July)
icon: new 374,000 €
11 %
Registered Accommodation
(July)
icon: star 142,000 €
33 %
Average prices:
Night
61.10 €
2.20 €
Room
92.50 €
3.20 €
RevPAR
43.10 €
15.00 €
Non-registered Accommodation
(August)
icon: star 196,000 €
95 %
Average prices:
Adr
169.80 €
32.60 €
RevPAR
87.60 €
24.50 €
Registered Accommodation
(July)
icon: establishment 8.0
14 %
icon: room 128
8 %
icon: bed 350
7 %
Non-registered Accommodation
(August)
icon: establishment 93
6 %
Registered Accommodation
(July)
icon: room 31 %
35 %
Non-registered Accommodation
(August)
icon: entire place 52 %
13 %
Registered Accommodation
(July)
icon: star 1.8
9 %
icon: finland 1.7
2 %
icon: foreign 2.1
62 %
Non-registered Accommodation
icon: star 2.5

The accommodation statistics for 2022 and 2023 are not comparable, because one accommodation unit was removed from the statistics in January 2023.

Bed nights in paid accommodation

Bed nights in registered accommodation increased 111 percent (July)

In July 2024, 7,300 bed nights were registered in Lovisa Region (+110.7 %), of which 5,600 nights were spent by domestic visitors and 1,700 nights by foreigners. Domestic bed nights increased 95 percent and foreign bed nights increased 187 percent. In total, bed nights in registered accommodation increased 111 percent from last year's July.

Most foreign bed nights were recorded for travelers from Germany (380 nights).

7,200 nights (+160.9 %) were spend by leisure visitors and 93 nights (-86.8 %) by business visitors.

Between January and July, 14,400 registered bed nights (+64.8 %) were recorded for domestic visitors and 2,700 (+78.8 %) for foreigners in Lovisa Region, in total 17,100 (+66.8 %) registered nights.

Bed nights in registered accommodation

Bed nights in registered accommodation by country of arrival

Market share 0.2 percent (July)

Total of 3.2 million bed nights in registered accommodation (-0.0 %) were recorded in the whole country, of which 2.6 million nights (-2.6 %) were spent by domestic visitors and 658,000 nights (+11.6 %) by foreigners.

The market share of Lovisa Region out of total registered bed nights in Finland was 0.2 % (+0.1 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.3 %.

Comparison of registered bed nights between regions

Length of stay increased nine percent in registered accommodation (July)

Length of stay in registered accommodation increased nine percent compared to earlier year. In Lovisa Region, length of stay in July was on average 1.8 nights (+8.9 %) and in Finland 1.8 nights (-0.6 %).

During July, domestic visitors stayed in registered accommodation in Lovisa Region on average 1.7 nights (-1.5 %) and foreigners 2.1 nights (+62.1 %).

4,100 tourists arrived to registered accommodation (July)

Arrivals to registered accommodation increased 93 percent compared to earlier year. Of all registered arrivals, 80.3 percent were domestic, and 19.7 percent were from foreign countries.

Visitors

Visitors (Loviisa)

Visitors by city

Visitors by city (Loviisa)

Ferry arrivals from different harbors

3.0 Russian travelers via eastern border (July)

A total of 3.0 Russians arrived in Finland over the eastern border crossings.

  • Nuijamaa: 0.0 (-100.0 %)
  • Niirala: 2.0 (-100.0 %)
  • Vartius: 1.0 (-99.9 %)

Average prices

= change at least 10 %
August 2024
Amount
Change jan-August 2024
Amount
Change
Adr (Non-Registered) 170 € 23.8 % 166 € 18.8 %
Revpar (Non-Registered) 88 € 38.9 % 71 € 8.0 %
Bed Night (Non-Registered) 46 € 63.3 % 5.6 € 53.2 %

Average prices (Loviisa)

= change at least 10 %
August 2024
Amount
Change jan-August 2024
Amount
Change
Adr (Non-Registered) 170 € 31.0 % 167 € 32.0 %
Revpar (Non-Registered) 90 € 56.0 % 73 € 25.9 %
Bed Night (Non-Registered) 46 € 83.8 % 5.6 € 77.1 %

Total accommodation sales

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Non-registered accommodation sales

Average daily rate (ADR) in registered accommodation

Capacity & Utilization

Registered accommodation (July)

8.0 accommodation establishments (+1.0)
128 rooms (+10)
350 beds (+23)

Room utilization 30.5 % (-16)
Unsold rooms 89

Non-registered accommodation

93 accommodation establishments (-6.0)
93 apartments (+22)

Apartment utilization 51.7 % (+6.1)
Unsold apartments 45

Capacity & Utilization (Loviisa)

Non-registered accommodation

85 accommodation establishments (-5.0)
85 apartments (+23)

Apartment utilization 52.7 % (+8.5)
Unsold apartments 40

Room utilization for registered accommodation establishments

Utilization for non-registered accommodation establishments

Website's user sessions by language

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Airdna, Finnish Border Guard, Statistics Finland, Visitory Research Team


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