Accommodation and Travel Stats

January 2023



This is a non-Premium report so the data is limited.

For more information or subscription for the Premium report, click here or contact us at

What is a non-Premium report? - Read more in the FAQ

Maarianhamina: Tourism in a nutshell

Registered Accommodation
icon: star 6,300
277 %
icon: finland 3,100
142 %
icon: foreign 3,100
756 %
Registered Accommodation
icon: star 3,400
354 %
icon: finland 1,700
206 %
icon: foreign 1,700
811 %
Registered Accommodation
icon: establishment 9.0
10 %
icon: room 490
2 %
icon: bed 1,100
9 %
Registered Accommodation
icon: room 30 %
186 %
icon: bed 24 %
298 %

Paid bed nights

Registered bed nights increased 280 percent

In January 2023, 6,300 registered bed nights were recorded in Maarianhamina (+277.3 %), of which 3,100 nights were spent by domestic visitors and 3,100 nights by foreigners. Registered domestic bed nights increased 142 percent and registered foreign bed nights increased 760 percent. In total, registered bed nights increased 280 percent from last year's January.

5,200 nights (+448.7 %) were spend by leisure visitors and 1,100 nights (+52.0 %) by business visitors.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.4 percent

Total of 1.5 million registered bed nights (+48.1 %) were recorded in the whole country, of which 994,000 nights (+43.8 %) were spent by domestic visitors and 536,000 nights (+56.6 %) by foreigners.

The market share of Maarianhamina out of total registered bed nights was 0.4 % (+0.2 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.6 %.

3,400 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 350 percent compared to earlier year. Of all registered arrivals, 51.1 percent were domestic, and 48.9 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Maarianhamina on average 1.8 nights (-0.48) and foreigners 1.9 nights (-0.12).


Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

1,300 air travelers

The airport received a total of 1,300 passengers, which means air passenger arrivals increased 119 percent.

Of local passengers, 47.6 % arrived from abroad, thus the share of domestic passengers was 52.4 %.

In addition, there were 1,100 passengers departing the airport (+100.5 %), therefore the total number of trips via the airport was 2,400 (+110.0 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

24,000 passengers by ferries

There were 24,000 arriving passengers by ferries. In total, the arrivals to port increased 250 percent. The number of departing passengers was 25,100 (+211.4 %). Most arrivals were from Sweden (23,700 arrivals).


Ferry arrivals from different harbors

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

9.0 accommodation establishments (-1)
490 rooms (-10)
1,100 beds (-114)

Room utilization 29.5 % (+19)
Unsold rooms 340
Bed utilization 23.5 % (+18)

Registered room utilization for establishments

Key indicators

Bed nights



Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.



Share this report

Sources: Finavia, Finnish Transport Infrastructure Agency, Statistics Finland

More information available at the dashboard