Mariestad
Accommodation and Travel Stats

January 2023

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Mariestad: Tourism in a nutshell

Registered Accommodation
icon: star 3,400
30 %
icon: sweden 3,000
43 %
icon: foreign 410
20 %
Registered Accommodation
icon: star 2,300
56 %
icon: sweden 2,000
79 %
icon: foreign 220
27 %
Registered Accommodation
icon: star 2.6 mill. SEK
93 %
Average prices:
Night
775.40 SEK
250.40 SEK
Room
1,133.40 SEK
248.90 SEK
RevPAR
273.50 SEK
99.80 SEK
Registered Accommodation
icon: establishment 18
6 %
icon: room 350
29 %
icon: bed 810
42 %
Registered Accommodation
icon: room 24 %
23 %
icon: bed 15 %
22 %

Paid bed nights

Registered bed nights increased 30 percent

In January 2023, 3,400 registered bed nights were recorded in Mariestad (+30.4 %), of which 3,000 nights were spent by domestic visitors and 410 nights by foreigners. Registered domestic bed nights increased 43 percent and registered foreign bed nights decreased 20 percent. In total, registered bed nights increased 30 percent from last year's January.

890 rooms (-4.3 %) were booked by leisure visitors and 1,400 rooms (+132.0 %) by business visitors.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.1 percent

Total of 3.2 million registered bed nights (+36.1 %) were recorded in the whole country, of which 2.5 million nights (+31.1 %) were spent by domestic visitors and 640,000 nights (+60.4 %) by foreigners.

The market share of Mariestad out of total registered bed nights was 0.1 % (-0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.1 %.

2,300 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 56 percent compared to earlier year. Of all registered arrivals, 90.0 percent were domestic, and 10.0 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Mariestad on average 1.5 nights (-0.38) and foreigners 1.8 nights (+0.17).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 2.6 million crowns

Registered accommodation sales in January were 2.6 million crowns (+1.3 million).

Average prices

= change at least 10 %
January 2023
Amount
Change
Adr (Registered) 1,100 SEK 28.1 %
Bed Night (Registered) 780 SEK 47.7 %
Revpar (Registered) 270 SEK 57.5 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

18 accommodation establishments (+1)
350 rooms (+79)
810 beds (+240)

Room utilization 24.1 % (+4.5)
Unsold rooms 260
Bed utilization 15.3 % (+2.7)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden

More information available at the dashboard

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