Accommodation and Travel Stats

January 2023



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Vänersborg: Tourism in a nutshell

Registered Accommodation
icon: star 7,200
3 %
icon: sweden 6,500
7 %
icon: foreign 640
27 %
Registered Accommodation
icon: star 2,500
41 %
icon: sweden 2,400
49 %
icon: foreign 151
22 %
Registered Accommodation
icon: star 2.6 mill. SEK
93 %
Average prices:
365.50 SEK
170.20 SEK
810.60 SEK
205.90 SEK
305.80 SEK
153.00 SEK
Registered Accommodation
icon: establishment 10
0 %
icon: room 350
23 %
icon: bed 740
20 %
Registered Accommodation
icon: room 38 %
49 %
icon: bed 40 %
135 %

Paid bed nights

Registered bed nights increased three percent

In January 2023, 7,200 registered bed nights were recorded in Vänersborg (+3.0 %), of which 6,500 nights were spent by domestic visitors and 640 nights by foreigners. Registered domestic bed nights increased seven percent and registered foreign bed nights decreased 27 percent. In total, registered bed nights increased three percent from last year's January.

1,600 rooms (+25.0 %) were booked by leisure visitors and 1,700 rooms (+67.6 %) by business visitors.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.2 percent

Total of 3.2 million registered bed nights (+36.1 %) were recorded in the whole country, of which 2.5 million nights (+31.1 %) were spent by domestic visitors and 640,000 nights (+60.4 %) by foreigners.

The market share of Vänersborg out of total registered bed nights was 0.2 % (-0.1 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.1 %.

2,500 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 41 percent compared to earlier year. Of all registered arrivals, 94.0 percent were domestic, and 6.0 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Vänersborg on average 2.8 nights (-1.1) and foreigners 4.3 nights (-0.28).


Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 2.6 million crowns

Registered accommodation sales in January were 2.6 million crowns (+1.3 million).

Average prices

= change at least 10 %
January 2023
Adr (Registered) 810 SEK 34.0 %
Bed Night (Registered) 370 SEK 87.2 %
Revpar (Registered) 310 SEK 100.2 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+0)
350 rooms (+65)
740 beds (+122)

Room utilization 37.7 % (+12)
Unsold rooms 220
Bed utilization 40.0 % (+23)

Registered room utilization for establishments

Key indicators

Bed nights



Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.



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Sources: Statistics Sweden

More information available at the dashboard